Fortified/Functional Packaged Food in Ireland

Fortified/Functional Packaged Food in Ireland

Fortified/functional packaged food is the largest product area in terms of value sales within health and wellness packaged food. The pandemic has benefitted the sector, with increased current value and volume growth both in 2020 and 2021, as consumers are more concerned about their health due to the pandemic and look to strengthen their immune system. On-the-go consumption of fortified/functional accounts for significant value sales, such as drinking yoghurt or cereal bars.

Euromonitor International's Fortified/Functional Packaged Food in Ireland report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: FF Baby Food, FF Bread, FF Breakfast Cereals, FF Confectionery, FF Dairy, FF Pasta, FF Sweet Biscuits, Snack Bars and Fruit Snacks, FF Vegetable and Seed Oil.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.