After the lifting of the zero-COVID policy and the subsequent relaxation of pandemic-related restrictions at the beginning of 2023, the restoration of logistics and a resurgence in offline consumption was seen. This, in turn, is set to catalyse a rebound in sales of footwear in the Chinese market in 2023 overall. It is anticipated that footwear will see almost double-digit growth in retail current value terms in this year, with the lion’s share of this upswing attributed to sports footwear. The...
Euromonitor International's Footwear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Footwear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Footwear in China
Euromonitor International
November 2023
List Of Contents And Tables
FOOTWEAR IN CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Overall footwear rebounds in 2023, although sports footwear outperforms
Footwear is still led by sportswear brands
Casual footwear emphasising comfort favoured by Chinese consumers
PROSPECTS AND OPPORTUNITIES
Niche footwear brands targeting different sports scenarios becoming more popular
Growth of non-sports footwear likely to remain sluggish
CATEGORY DATA
Table 1 Sales of Footwear by Category: Volume 2018-2023
Table 2 Sales of Footwear by Category: Value 2018-2023
Table 3 Sales of Footwear by Category: % Volume Growth 2018-2023
Table 4 Sales of Footwear by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Footwear: % Value 2019-2023
Table 6 LBN Brand Shares of Footwear: % Value 2020-2023
Table 7 Distribution of Footwear by Format: % Value 2018-2023
Table 8 Forecast Sales of Footwear by Category: Volume 2023-2028
Table 9 Forecast Sales of Footwear by Category: Value 2023-2028
Table 10 Forecast Sales of Footwear by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Footwear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN CHINA
EXECUTIVE SUMMARY
Apparel and footwear in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 12 Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 13 Sales of Apparel and Footwear by Category: Value 2018-2023
Table 14 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 15 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
Table 17 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
Table 18 Distribution of Apparel and Footwear by Format: % Value 2018-2023
Table 19 Distribution of Apparel and Footwear by Format and Category: % Value 2023
Table 20 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
Table 21 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
Table 22 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028