Food Preparation Appliances in Romania

Food Preparation Appliances in Romania


While inflation remained one of the highest in Europe during 2024, retail prices did not increase as fast as in previous years. Retailers have also focused on negotiating with manufacturers and on optimising their supply chain so that they can offer more attractive prices. Promotions and discounts have become the norm in food preparation appliances and carry significant weight for the purchasing decision. Black Friday campaigns are now a mainstream marketing tool in Romania, and this is driving...

Euromonitor International's Food Preparation Appliances in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Blenders, Food Processors, Juice Extractors, Mixers, Other Food Preparation Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Food Preparation Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Food Preparation Appliances in Romania
Euromonitor International
January 2025
List Of Contents And Tables
FOOD PREPARATION APPLIANCES IN ROMANIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Discounting plays an important role in food preparation appliances
Romanians seek appliances as part of modern lifestyles
Brands use retail experiences to engage with customers
PROSPECTS AND OPPORTUNITIES
Steady growth expected over the forecast period
Food processors have the most optimistic prospects
Continuous expansion in the e-commerce channel
CATEGORY DATA
Table 1 Sales of Food Preparation Appliances by Category: Volume 2019-2024
Table 2 Sales of Food Preparation Appliances by Category: Value 2019-2024
Table 3 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
Table 4 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024
Table 6 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024
Table 7 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024
Table 8 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029
Table 9 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029
Table 10 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029
CONSUMER APPLIANCES IN ROMANIA
EXECUTIVE SUMMARY
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
MARKET INDICATORS
Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
Table 13 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA
Table 14 Sales of Consumer Appliances by Category: Volume 2019-2024
Table 15 Sales of Consumer Appliances by Category: Value 2019-2024
Table 16 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
Table 17 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
Table 22 Sales of Small Appliances by Category: Volume 2019-2024
Table 23 Sales of Small Appliances by Category: Value 2019-2024
Table 24 Sales of Small Appliances by Category: % Volume Growth 2019-2024
Table 25 Sales of Small Appliances by Category: % Value Growth 2019-2024
Table 26 NBO Company Shares of Major Appliances: % Volume 2020-2024
Table 27 LBN Brand Shares of Major Appliances: % Volume 2021-2024
Table 28 NBO Company Shares of Small Appliances: % Volume 2020-2024
Table 29 LBN Brand Shares of Small Appliances: % Volume 2021-2024
Table 30 Distribution of Major Appliances by Format: % Volume 2019-2024
Table 31 Distribution of Small Appliances by Format: % Volume 2019-2024
Table 32 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
Table 33 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
Table 34 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
Table 35 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
Table 36 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
Table 40 Forecast Sales of Small Appliances by Category: Volume 2024-2029
Table 41 Forecast Sales of Small Appliances by Category: Value 2024-2029
Table 42 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
Table 43 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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