Eye Care in Austria
Elevated inflation and spiralling manufacturing costs has led to further price increases within eye care in Austria which has helped to support current value growth in 2023 but has led to a significant decline in retail volume terms. Despite seeing declining volume sales standard eye care continues to benefit from demographic factors like an ageing population, as well as consumer habits, characterised by long periods spent in front of screens (computers/laptops, TVs, mobile phones etc). The wide...
Euromonitor International's Eye Care in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Allergy Eye Care, Standard Eye Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Eye Care in Austria
- Euromonitor International
- October 2023
- List Of Contents And Tables
- EYE CARE IN AUSTRIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Despite rising incidence of eye complaints demand for eye care drops as prices rise
- Allergy eye care struggling to find an audience
- Rx sales put a dent in OTC eye care as consumers seek out professional advice
- PROSPECTS AND OPPORTUNITIES
- Ageing population and rising use of digital screens likely to be key growth drivers
- Brand loyalty likely to continue influencing demand over the forecast period
- Pharmacies likely to play a key role in the future of eye care
- CATEGORY DATA
- Table 1 Sales of Eye Care by Category: Value 2018-2023
- Table 2 Sales of Eye Care by Category: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Eye Care: % Value 2019-2023
- Table 4 LBN Brand Shares of Eye Care: % Value 2020-2023
- Table 5 Forecast Sales of Eye Care by Category: Value 2023-2028
- Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2023-2028
- CONSUMER HEALTH IN AUSTRIA
- EXECUTIVE SUMMARY
- Consumer health in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for consumer health?
- MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
- Table 8 Life Expectancy at Birth 2018-2023
- MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2018-2023
- Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
- Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
- Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
- Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
- Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- Summary 1 OTC: Switches 2022-2023
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 2 Research Sources
Research Assistance
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