Experiential Luxury in Thailand

Experiential Luxury in Thailand


Value growth of experiential luxury in Thailand, driven by luxury hotels, is notably slowing in 2024, as part of a stabilisation trend following several years of dynamic sales performance when pandemic-related restrictions eased and consumers turned to “revenge” spending, including on travel and exciting experiences due to greater mobility outside of the home. Nevertheless, the ongoing positive performance of the category is being supported by demand for experience-driven consumption, as there i...

Euromonitor International's Experiential Luxury in Thailand report offers a comprehensive guide to the size and shape of the Experiential Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Experiential Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change

Product coverage: Luxury Foodservice, Luxury Hotels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Experiential Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop


Experiential Luxury in Thailand
Euromonitor International
October 2024
List Of Contents And Tables
EXPERIENTIAL LUXURY IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Value growth stabilises following post-pandemic surge in revenge spending
Rising number of luxury hotels to cater for growing demand
Sustainability efforts increasingly adopted by luxury hotels
PROSPECTS AND OPPORTUNITIES
Outlook for experiential luxury in Thailand is promising
Luxury hotels set to continue driving experiential luxury over the forecast period
Experience-driven luxury could be a key to success
CATEGORY DATA
Table 1 Sales of Experiential Luxury by Category: Value 2019-2024
Table 2 Sales of Experiential Luxury by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Experiential Luxury: % Value 2019-2023
Table 4 LBN Brand Shares of Experiential Luxury: % Value 2020-2023
Table 5 Forecast Sales of Experiential Luxury by Category: Value 2024-2029
Table 6 Forecast Sales of Experiential Luxury by Category: % Value Growth 2024-2029
LUXURY GOODS IN THAILAND
EXECUTIVE SUMMARY
Luxury goods in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2019-2024
Table 8 Sales of Luxury Goods by Category: % Value Growth 2019-2024
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
Table 10 NBO Company Shares of Luxury Goods: % Value 2019-2023
Table 11 LBN Brand Shares of Luxury Goods: % Value 2020-2023
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2024
Table 13 Forecast Sales of Luxury Goods by Category: Value 2024-2029
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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