Estonia Premium Beauty and Personal Care
In 2023, the premium beauty and personal care landscape in Estonia showcased strong growth, with retail value growth above mass beauty and personal care products. As consumers become increasingly educated about the ingredients in skin care, premium skin care drives the highest levels of growth, boosted by facial care. More consumers are willing to invest in premium facial care above other skin care products, with the face being on display. This has led consumers to invest in premium offerings th...
Euromonitor International's Premium Beauty and Personal Care in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Premium Beauty and Personal Care in Estonia
- Euromonitor International
- April 2024
- List Of Contents And Tables
- PREMIUM BEAUTY AND PERSONAL CARE IN ESTONIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Solid growth driven by premium skin care as consumers invest in facial products
- International players lead premium offerings, while small local players go niche
- E-commerce plays an increasing role in growing the share of premium goods
- PROSPECTS AND OPPORTUNITIES
- Stronger growth than mass goods, driven by raising disposable incomes
- Premium offerings in deodorants drives growth in the pharmacy channel
- Consumers are willing to play higher prices for premium facial care
- CATEGORY DATA
- Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
- Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2019-2023
- Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2020-2023
- Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2023-2028
- Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2023-2028
- BEAUTY AND PERSONAL CARE IN ESTONIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 7 Sales of Beauty and Personal Care by Category: Value 2018-2023
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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