Despite the ongoing economic downturn in Argentina, which has particularly impacted the purchasing power of lower-income groups, total volume sales of energy drinks are experienced a slight increase. However, growth in the category has slowed, as consumers have become more cost-conscious, tightening their budgets for food and beverages and reducing spending on non-essential items like dining out at bars and restaurants.
Euromonitor International's Energy Drinks in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Reduced Sugar Energy Drinks, Regular Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Energy Drinks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Energy Drinks in Argentina
Euromonitor International
November 2024
List Of Contents And Tables
ENERGY DRINKS IN ARGENTINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Energy drinks showcase a rise in volume growth, driven by off-trade sales
Monster and Red Bull lead energy drinks, offering well-established brands
Sales are driven by the development of new consumer occasions
PROSPECTS AND OPPORTUNITIES
Energy drinks gain ground as player invest and new brands enter