Emerging Cannabis Markets: A Taxonomy

Emerging Cannabis Markets: A Taxonomy

Cannabis is a global emerging market. This report presents a classification for emerging cannabis markets that allows us to understand the market context and opportunities. The classification is based on several factors and is not exclusionary. We analyze advantages and disadvantages of each bucket beyond demographics. We also explore current and future opportunities and potential pitfalls in developing markets.


Euromonitor International’s Emerging Cannabis Markets: A Taxonomy Global report is designed specifically for current and potential stakeholders in the emerging legal cannabis market. It seeks to provide an in-depth overview of the size and scope of the global cannabis environment, examining the historic and future market trends. Delving into the forces shaping the emerging legal industry including regulatory momentum, dynamics of current illicit consumption, changing consumer behaviour and corporate activity, the report identifies opportunities and challenges across medical, adult-use cannabis and CBD. Forecasts in the reports are available to 2027. 

Product coverage: Adult-Use Cannabis, CBD, Medical Cannabis.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cannabis market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.