Edible Oils in Kenya

Edible Oils in Kenya


In 2023, edible oil prices have remained persistently high, continuing the trend from the significant increase experienced in 2022. Unfortunately, there is little respite in sight, primarily due to the Kenyan government's imposition of a 25% import tariff on edible oils. This policy move has had a cascading effect, forcing consumers to grapple with elevated prices. As a result, the year 2023 has seen a noticeable decline in the volume of edible oil purchases, with consumers struggling to absorb...

Euromonitor International's Edible Oils in Kenya report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Corn Oil, Olive Oil, Other Edible Oil, Palm Oil, Rapeseed Oil, Soy Oil, Sunflower Oil.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Edible Oils market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Edible Oils in Kenya
Euromonitor International
November 2023
List Of Contents And Tables
EDIBLE OILS IN KENYA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Persistent high edible oil prices in 2023
The protective shield of strong local production
Smaller pack sizes alleviate price increase effects
PROSPECTS AND OPPORTUNITIES
Consumer financial pressure and shift to affordable alternatives
Consumer preference for affordable brands and smaller pack sizes
Health-conscious consumers and the demand for healthier edible oils
CATEGORY DATA
Table 1 Sales of Edible Oils by Category: Volume 2018-2023
Table 2 Sales of Edible Oils by Category: Value 2018-2023
Table 3 Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 4 Sales of Edible Oils by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Edible Oils: % Value 2019-2023
Table 6 LBN Brand Shares of Edible Oils: % Value 2020-2023
Table 7 Distribution of Edible Oils by Format: % Value 2018-2023
Table 8 Forecast Sales of Edible Oils by Category: Volume 2023-2028
Table 9 Forecast Sales of Edible Oils by Category: Value 2023-2028
Table 10 Forecast Sales of Edible Oils by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Edible Oils by Category: % Value Growth 2023-2028
COOKING INGREDIENTS AND MEALS IN KENYA
EXECUTIVE SUMMARY
Cooking ingredients and meals in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
MARKET DATA
Table 12 Sales of Cooking Ingredients and Meals by Category: Volume 2018-2023
Table 13 Sales of Cooking Ingredients and Meals by Category: Value 2018-2023
Table 14 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2018-2023
Table 15 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Cooking Ingredients and Meals: % Value 2019-2023
Table 17 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2020-2023
Table 18 Penetration of Private Label by Category: % Value 2018-2023
Table 19 Distribution of Cooking Ingredients and Meals by Format: % Value 2018-2023
Table 20 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2023-2028
Table 21 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2023-2028
Table 22 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings