Moroccan consumers are exhibiting varying preferences influenced by affordability, brand reputation and perceived effectiveness of digestive remedies in 2024. In rural regions, individuals often turn to natural remedies before seeking advice from health professionals. Conversely, urban consumers tend to weigh cost against trust in healthcare providers and reputable brands - particularly when dealing with chronic digestive issues.
Euromonitor International's Digestive Remedies in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Digestive Remedies market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Digestive Remedies in Morocco
Euromonitor International
October 2024
List Of Contents And Tables
DIGESTIVE REMEDIES IN MOROCCO
KEY DATA FINDINGS
2024 DEVELOPMENTS
Diverse consumer preferences when selecting digestive remedies
Maphar and Laprophan maintain overall leadership in 2024
Cultural habits and economic constraints drive purchasing decisions
PROSPECTS AND OPPORTUNITIES
Emerging popularity of probiotics amid category-wide growth
Natural and herbal trend offers further growth potential
Increased player focus on innovation and local production, with food poisoning frequency supporting sales
CATEGORY DATA
Table 1 Sales of Digestive Remedies by Category: Value 2019-2024
Table 2 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Digestive Remedies: % Value 2020-2024
Table 4 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
Table 5 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN MOROCCO
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by: Value Category2019-2024
Table 10 Sales of Consumer Health by: % Value Growth Category2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by: Value Category2024-2029
Table 17 Forecast Sales of Consumer Health by: % Value Growth Category2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification