Dietary Supplements in Malaysia
With COVID-19 still affecting society in 2022, albeit to a much lower degree, consumers are continuing to place a strong focus on preventative health measures, including the intake of dietary supplements. Consumers see these products as a good way to boost their immune system to prevent cold and flu, for example. As such, the immune system is a key positioning found among many dietary supplements, with ingredients like black elderberry extract and echinacea being a key feature.
Euromonitor International's Dietary Supplements in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Dietary Supplements in Malaysia
- Euromonitor International
- October 2022
- List Of Contents And Tables
- DIETARY SUPPLEMENTS IN MALAYSIA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- The immune system remains a key focus within dietary supplements
- Products in a convenient drink format finding favour, while demand for herbal/traditional products continues to grow
- Dietary supplements targeting stress relief and improved sleep growing in popularity
- PROSPECTS AND OPPORTUNITIES
- Consumers expected to return their focus to dietary supplements with a beauty positioning
- Dietary supplements set to see the launch of more targeted product lines
- Online sales and marketing set to expand as competition grows
- CATEGORY DATA
- Table 1 Sales of Dietary Supplements by Category: Value 2017-2022
- Table 2 Sales of Dietary Supplements by Category: % Value Growth 2017-2022
- Table 3 Sales of Dietary Supplements by Positioning: % Value 2017-2022
- Table 4 NBO Company Shares of Dietary Supplements: % Value 2018-2022
- Table 5 LBN Brand Shares of Dietary Supplements: % Value 2019-2022
- Table 6 Forecast Sales of Dietary Supplements by Category: Value 2022-2027
- Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2022-2027
- CONSUMER HEALTH IN MALAYSIA
- EXECUTIVE SUMMARY
- Consumer health in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- Rising Health-Conscious Consumers Driving Growth in Consumer Health
- MARKET INDICATORS
- Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
- Table 9 Life Expectancy at Birth 2017-2022
- MARKET DATA
- Table 10 Sales of Consumer Health by Category: Value 2017-2022
- Table 11 Sales of Consumer Health by Category: % Value Growth 2017-2022
- Table 12 NBO Company Shares of Consumer Health: % Value 2018-2022
- Table 13 LBN Brand Shares of Consumer Health: % Value 2019-2022
- Table 14 Distribution of Consumer Health by Format: % Value 2017-2022
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2022
- Table 16 Forecast Sales of Consumer Health by Category: Value 2022-2027
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 1 Research Sources
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