Dermatologicals continue to benefit from the increasing number of Turkish consumers investing in their appearance, a trend which increased when COVID-19 restrictions eased. Investing in appearance is further driven by the professional working environment, social arena and growing use of social media. Specifically, beauty and personal appearance boost the demand for dermatologicals to improve skin health and/or support a more youthful look, such as more robust, fuller hair.
Euromonitor International's Dermatologicals in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Dermatologicals market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Dermatologicals in Turkey
Euromonitor International
October 2024
List Of Contents And Tables
DERMATOLOGICALS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Interest in beauty and appearance drives sales in dermatologicals
Hair loss showcases positive growth as new product launches on the landscape
Ease and convenience helps hair growth serums to gain ground in 2024
PROSPECTS AND OPPORTUNITIES
Climate change and environmental issues boost growth in dermatologicals
Paediatric dermatologicals and nappy (diaper) rash treatments drive sales
Players invest in social media and an online presence to support sales
CATEGORY DATA
Table 1 Sales of Dermatologicals by Category: Value 2019-2024
Table 2 Sales of Dermatologicals by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Dermatologicals: % Value 2020-2024
Table 4 LBN Brand Shares of Dermatologicals: % Value 2021-2024
Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
Table 6 Forecast Sales of Dermatologicals by Category: Value 2024-2029
Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN TURKEY
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 9 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2019-2024
Table 11 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 13 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format: % Value 2019-2024
Table 16 Distribution of Consumer Health by Format and Category: % Value 2024
Table 17 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification