In 2024, Romania’s dermatologicals market is expected to see slower growth compared to other OTC categories, with some segments still recovering from pandemic-related shifts in consumer behaviour. Acne remains the top concern, fuelling demand for targeted treatments. Additionally, the hectic pace of modern life and stress have exacerbated skin issues such as breakouts and irritation, further contributing to the demand for dermatological solutions. However, inflation and economic challenges have...
Euromonitor International's Dermatologicals in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Dermatologicals market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Dermatologicals in Romania
Euromonitor International
October 2024
List Of Contents And Tables
DERMATOLOGICALS IN ROMANIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Slower growth for dermatologicals, as consumers prioritise essential products
Medicated shampoos represents key growth driver
Bayer retains lead with Canesten
PROSPECTS AND OPPORTUNITIES
Opportunities will continue to emerge, despite market stabilisation
Expected rise in demand for topical allergy and hair loss treatments
Further growth for e-commerce
CATEGORY DATA
Table 1 Sales of Dermatologicals by Category: Value 2019-2024
Table 2 Sales of Dermatologicals by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Dermatologicals: % Value 2020-2024
Table 4 LBN Brand Shares of Dermatologicals: % Value 2021-2024
Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
Table 6 Forecast Sales of Dermatologicals by Category: Value 2024-2029
Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN ROMANIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 9 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2019-2024
Table 11 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 13 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format: % Value 2019-2024
Table 16 Distribution of Consumer Health by Format and Category: % Value 2024
Table 17 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification