Depilatories in Poland
Depilatories is among the categories of beauty and personal care that has enjoyed increasing popularity and sales growth in recent years in Poland, driven by the growing affluence of society. Above all, the growing popularity of depilatory products has been driven by increasing public awareness of personal care and enhancing aesthetic appeal, mainly among women.
Euromonitor International's Depilatories in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Depilatories in Poland
- Euromonitor International
- May 2023
- List Of Contents And Tables
- DEPILATORIES IN POLAND
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Women’s razors and blades remains the most popular products in this small but increasingly popular depilatories category
- Procter & Gamble maintains its outright lead thanks to the popularity of its Gillette brand and its presence in women’s razors and blades
- Health and personal care stores and discounters remain popular channels for depilatories
- PROSPECTS AND OPPORTUNITIES
- Slow forecast period growth due to category maturity
- The high cost of permanent hair removal technology continues to favour depilatories over the forecast period
- Little change in the competitive landscape though smaller players benefit from launch of eco products
- CATEGORY DATA
- Table 1 Sales of Depilatories by Category: Value 2017-2022
- Table 2 Sales of Depilatories by Category: % Value Growth 2017-2022
- Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2018-2022
- Table 4 NBO Company Shares of Depilatories: % Value 2018-2022
- Table 5 LBN Brand Shares of Depilatories: % Value 2019-2022
- Table 6 Forecast Sales of Depilatories by Category: Value 2022-2027
- Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2022-2027
- BEAUTY AND PERSONAL CARE IN POLAND
- EXECUTIVE SUMMARY
- Beauty and personal care in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 8 Sales of Beauty and Personal Care by Category: Value 2017-2022
- Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
- Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
- Table 14 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
- Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
- Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
- Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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