The depilatories category is slowly evolving though it remains fairly niche. Just like the category for men, razors continue to be the primary form of hair removal for most women in Cameroon. They are widely available, affordable and easy to use. Despite an increase in availability of hair remover/bleaches brands, the high price per unit is still discouraging for the average Cameroonian woman. There are several variants of razors for women in the country, primarily from ICRAFON SA, the manufactu...
Euromonitor International's Depilatories in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Depilatories market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Depilatories in Cameroon
Euromonitor International
June 2023
List Of Contents And Tables
DEPILATORIES IN CAMEROON
KEY DATA FINDINGS
2022 DEVELOPMENTS
Razors remains the primary form of hair removal for most Cameroonian women
No social pressure to shave body hair constrains growth of hair removers/bleaches
ICRAFON SA and Gillette retain the combined outright lead in women’s razors and blades while Veet remains the main brand in hair removers/bleaches in the country
PROSPECTS AND OPPORTUNITIES
Hair remover/bleaches register the fastest growth over the forecast period as consumers come to appreciate these products for their efficacy and convenience
The current lack of pre- and post-shave products in the Cameroonian market offers opportunities for industry players in these categories over the forecast period
Culture continues to stifle growth
CATEGORY DATA
Table 1 Sales of Depilatories by Category: Value 2017-2022
Table 2 Sales of Depilatories by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Depilatories: % Value 2018-2022
Table 4 LBN Brand Shares of Depilatories: % Value 2019-2022
Table 5 Forecast Sales of Depilatories by Category: Value 2022-2027
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN CAMEROON
EXECUTIVE SUMMARY
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027