Denmark Skin Care

Denmark Skin Care


Following extremely strong growth during the COVID-19 pandemic, skin care continued to see a normalisation in sales in 2023. Retail volume and current value sales both declined as consumption levels began to subside to more normal levels. Indeed, overall skin care sales remained well above pre-pandemic levels in 2023 with manufacturers continuing to reap the benefits of the strong recovery. The return to going out of the home and wearing colour cosmetics underpinned demand for skin care as Danes...

Euromonitor International's Skin Care in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Skin Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Skin Care in Denmark
Euromonitor International
April 2024
List Of Contents And Tables
SKIN CARE IN DENMARK
KEY DATA FINDINGS
2023 DEVELOPMENTS
Skin care continues to see normalisation of sales post-pandemic
Consumers economise by switching to mass and multifunctional skin care products
Private label gains value share as price sensitivity prevails in skin care
PROSPECTS AND OPPORTUNITIES
Premium skin care to outperform mass segment in upcoming period
Natural beauty trend to fuel product innovation
E-commerce sales to strengthen in skin care
CATEGORY DATA
Table 1 Sales of Skin Care by Category: Value 2018-2023
Table 2 Sales of Skin Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Skin Care: % Value 2019-2023
Table 4 LBN Brand Shares of Skin Care: % Value 2020-2023
Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2020-2023
Table 6 LBN Brand Shares of Anti-agers: % Value 2020-2023
Table 7 LBN Brand Shares of Firming Body Care: % Value 2020-2023
Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2020-2023
Table 9 LBN Brand Shares of Premium Skin Care: % Value 2020-2023
Table 10 Forecast Sales of Skin Care by Category: Value 2023-2028
Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN DENMARK
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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