Denmark: Consumer Profile

Denmark: Consumer Profile

The Danish population is expanding due to an influx of immigrants, while businesses are becoming more diverse and inclusive. Strong economic performance driven by GDP growth means consumer expenditure is increasing, with consumers focusing on environmental concerns and equality. However, moderate inflation and limited increases in disposable incomes means consumers are remaining price conscious in their buying behaviour.

Euromonitor's Denmark: Consumer Profile report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Economy market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.