Debit cards remained the dominant form of payment in Ukraine in 2024, particularly as consumers continued to increasingly shift away from cash. Virtually all newly issued debit cards in Ukraine now feature contactless functionality, and the majority of point-of-sale (POS) terminals are equipped to support these payments. Contactless transactions are especially prevalent in public transportation, where their adoption has grown significantly. Municipal transport systems, such as Kyiv’s overground...
Euromonitor International's Debit Card Transactions in Ukraine report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Debit Card Transactions market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Debit Cards in Ukraine
Euromonitor International
January 2025
List Of Contents And Tables
DEBIT CARDS IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Debit cards remains largest category, with contactless payments now the norm
Strategic shift to digital wallets continues, driven by convenience and security of biometric authentication
National cashback program aims to support local players
PROSPECTS AND OPPORTUNITIES
Financial inclusion presents challenge and opportunity
Digitalisation will accelerate throughout forecast period
Payment tokenisation set to reinforce security and boost e-commerce payments
CATEGORY DATA
Table 1 Debit Cards: Number of Cards in Circulation 2019-2024
Table 2 Debit Cards Transactions 2019-2024
Table 3 Debit Cards in Circulation: % Growth 2019-2024