Dairy Products and Alternatives in Poland

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,100	75 Pages	Euromonitor International	September, 2023	EP18215271

Best Price Guarantee
Price	from $2,100
Length	75 Pages
Publisher	Euromonitor International
Published Date	September, 2023
SKU	EP18215271

Dairy Products and Alternatives in Poland

In 2023, the Polish dairy industry experienced a significant downturn as milk prices steadily declined since January. Dairy corporations reduced purchase prices by an excess of 30-40 grosz per litre, a trend that would persist for most of the year. This adverse shift posed significant challenges to milk producers grappling with escalating production costs. Consequently, the threat of ceasing operations loomed for many dairy farms, particularly smaller ones with limited capacity for herd expansio...

Euromonitor International's Dairy Products and Alternatives in Poland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dairy Products and Alternatives market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop

Dairy Products and Alternatives in Poland
Euromonitor International
September 2023
List Of Contents And Tables
DAIRY PRODUCTS AND ALTERNATIVES IN POLAND
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA: Table 1 Sales of Dairy Products and Alternatives by Category: Value 2018-2023; Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023; Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023; Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023; Table 5 Penetration of Private Label by Category: % Value 2018-2023; Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023; Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028; Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES: Summary 1 Research Sources
BABY FOOD IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Declining birth rates negatively impact sales of baby food
Innovations in baby food look to stimulate growth on a struggling landscape
Slowing immigration negatively impacts growth of packaged baby food
PROSPECTS AND OPPORTUNITIES
Discounters rise, appreciated for competitive price points
The ongoing decline in birth rates poses challenges for packaged baby food
Multinational companies to maintain dominance across the coming years
CATEGORY DATA: Table 9 Sales of Baby Food by Category: Volume 2018-2023; Table 10 Sales of Baby Food by Category: Value 2018-2023; Table 11 Sales of Baby Food by Category: % Volume Growth 2018-2023; Table 12 Sales of Baby Food by Category: % Value Growth 2018-2023; Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2018-2023; Table 14 NBO Company Shares of Baby Food: % Value 2019-2023; Table 15 LBN Brand Shares of Baby Food: % Value 2020-2023; Table 16 Distribution of Baby Food by Format: % Value 2018-2023; Table 17 Forecast Sales of Baby Food by Category: Volume 2023-2028; Table 18 Forecast Sales of Baby Food by Category: Value 2023-2028; Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028; Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
BUTTER AND SPREADS IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Creative strategies to combat high prices on the butter landscape
Butter marketing campaigns look to boost consumption
The declining popularity of cooking fats impacts sales
PROSPECTS AND OPPORTUNITIES
Dim prospects for cooking fats and minor growth for margarine
Sustained market fragmentation across the forecast period
The premiumisation trend to bolster Polish butter and spreads
CATEGORY DATA: Table 21 Sales of Butter and Spreads by Category: Volume 2018-2023; Table 22 Sales of Butter and Spreads by Category: Value 2018-2023; Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023; Table 24 Sales of Butter and Spreads by Category: % Value Growth 2018-2023; Table 25 NBO Company Shares of Butter and Spreads: % Value 2019-2023; Table 26 LBN Brand Shares of Butter and Spreads: % Value 2020-2023; Table 27 Distribution of Butter and Spreads by Format: % Value 2018-2023; Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028; Table 29 Forecast Sales of Butter and Spreads by Category: Value 2023-2028; Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028; Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
CHEESE IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Innovations and marketing strategies abound in the Polish cheese sector
Sustainability trends are rising, responding to consumer demands
Marketing campaigns as a means to promote cheese consumption
PROSPECTS AND OPPORTUNITIES
Anticipated growth in goat cheese, which aligns to rising health trends
Lactose-free cheese products and convenient packaging rise
Increasing concentration amid fragmentation on the landscape
CATEGORY DATA: Table 32 Sales of Cheese by Category: Volume 2018-2023; Table 33 Sales of Cheese by Category: Value 2018-2023; Table 34 Sales of Cheese by Category: % Volume Growth 2018-2023; Table 35 Sales of Cheese by Category: % Value Growth 2018-2023; Table 36 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023; Table 37 Sales of Soft Cheese by Type: % Value 2018-2023; Table 38 Sales of Hard Cheese by Type: % Value 2018-2023; Table 39 NBO Company Shares of Cheese: % Value 2019-2023; Table 40 LBN Brand Shares of Cheese: % Value 2020-2023; Table 41 Distribution of Cheese by Format: % Value 2018-2023; Table 42 Forecast Sales of Cheese by Category: Volume 2023-2028; Table 43 Forecast Sales of Cheese by Category: Value 2023-2028; Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028; Table 45 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DRINKING MILK PRODUCTS IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Stimulating drinking milk product sales through innovative marketing campaigns
Mlekpol introduces new bottle caps to align to sustainability trends
Unfair contracts challenged by the Office of Competition and Consumer Protection
PROSPECTS AND OPPORTUNITIES
Consolidation and dominance of major brands on the Polish drinking milk landscape
Shift in preferences towards diversified, value-added milk products
Sustainability to grow in importance across the forecast period
CATEGORY DATA: Table 46 Sales of Drinking Milk Products by Category: Volume 2018-2023; Table 47 Sales of Drinking Milk Products by Category: Value 2018-2023; Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023; Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023; Table 50 NBO Company Shares of Drinking Milk Products: % Value 2019-2023; Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023; Table 52 Distribution of Drinking Milk Products by Format: % Value 2018-2023; Table 53 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028; Table 54 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028; Table 55 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028; Table 56 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
YOGHURT AND SOUR MILK PRODUCTS IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Significant players with diverse offerings lead Polish yoghurt
Numerous innovations and product launches shape the Polish dairy market
Sour milk products have sustained popularity in Poland
PROSPECTS AND OPPORTUNITIES
Sales of yoghurt in Poland to increase over the forecast period
Innovations and marketing campaigns as main methods of stimulating sales
Bright future for sour milk as product innovations will be present
CATEGORY DATA: Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023; Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023; Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023; Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023; Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2018-2023; Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023; Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023; Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023; Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028; Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028; Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028; Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
OTHER DAIRY IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Home cooking is promoting the ongoing sales of cream in Poland
Rise of private labels in cream and coffee whiteners
Innovations focus on stimulating sales within cream
PROSPECTS AND OPPORTUNITIES
Added value efforts to sustain sales, particularly in fromage frais
A promising future for chilled dairy snacks due to rising indulgence and health trends
Continued fragmentation on the other dairy competitive landscape
CATEGORY DATA: Table 69 Sales of Other Dairy by Category: Volume 2018-2023; Table 70 Sales of Other Dairy by Category: Value 2018-2023; Table 71 Sales of Other Dairy by Category: % Volume Growth 2018-2023; Table 72 Sales of Other Dairy by Category: % Value Growth 2018-2023; Table 73 Sales of Cream by Type: % Value 2018-2023; Table 74 NBO Company Shares of Other Dairy: % Value 2019-2023; Table 75 LBN Brand Shares of Other Dairy: % Value 2020-2023; Table 76 Distribution of Other Dairy by Format: % Value 2018-2023; Table 77 Forecast Sales of Other Dairy by Category: Volume 2023-2028; Table 78 Forecast Sales of Other Dairy by Category: Value 2023-2028; Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2023-2028; Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2023-2028
PLANT-BASED DAIRY IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
The continuous rise of plant-based dairy as consumer appreciate health benefits
Numerous innovations within plant-based dairy fuelling performance
Private label is supporting the popularity of plant-based dairy
PROSPECTS AND OPPORTUNITIES
A focus on health and wellness boosts growth of plant-based foods
Projected innovations in Poland's plant-based dairy sector
R&D costs and competitive pressure leads to a potential slowdown
CATEGORY DATA: Table 81 Sales of Plant-Based Dairy by Category: Value 2018-2023; Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2018-2023; Table 83 Sales of Other Plant-Based Milk by Type: % Value 2020-2023; Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2019-2023; Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2020-2023; Table 86 Distribution of Plant-Based Dairy by Format: % Value 2018-2023; Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2023-2028; Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2023-2028