Cooking Ingredients and Meals in Turkey

Cooking Ingredients and Meals in Turkey


In 2024, high inflation in Turkey continued to significantly impact consumer purchasing habits in the cooking ingredients and meals landscape. This was particularly evident in the increased price sensitivity that affected retail volume sales, leading to a surge in the popularity of discounters and private label products. Branded goods responded by launching frequent discount campaigns, promotions, and deals. Moreover, many brands introduced smaller pack sizes, a strategic move aimed at boosting...

Euromonitor International's Cooking Ingredients and Meals in Turkey report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Edible Oils, Meals and Soups, Sauces, Dips and Condiments, Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cooking Ingredients and Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Cooking Ingredients and Meals in Turkey
Euromonitor International
October 2024
List Of Contents And Tables
COOKING INGREDIENTS AND MEALS IN TURKEY
EXECUTIVE SUMMARY
Cooking ingredients and meals in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
MARKET DATA
Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2019-2024
Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2019-2024
Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2019-2024
Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2020-2024
Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2021-2024
Table 7 Penetration of Private Label by Category: % Value 2019-2024
Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2019-2024
Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2024-2029
Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2024-2029
Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
EDIBLE OILS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Edible oil consumption continues to thrive, driven by sunflower oil
Olive oil price increases restricts volume growth and boost sunflower consumption
Private label and local producers see sales rise as price sensitivity increases
PROSPECTS AND OPPORTUNITIES
Sunflower oil will see more robust growth compared to other edible oils
Olive oil's healthy image benefits sales of the product across the forecast period
Demand for unbranded, local olive oil rises, challenging branded players
CATEGORY DATA
Table 13 Sales of Edible Oils by Category: Volume 2019-2024
Table 14 Sales of Edible Oils by Category: Value 2019-2024
Table 15 Sales of Edible Oils by Category: % Volume Growth 2019-2024
Table 16 Sales of Edible Oils by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Edible Oils: % Value 2020-2024
Table 18 LBN Brand Shares of Edible Oils: % Value 2021-2024
Table 19 Distribution of Edible Oils by Format: % Value 2019-2024
Table 20 Forecast Sales of Edible Oils by Category: Volume 2024-2029
Table 21 Forecast Sales of Edible Oils by Category: Value 2024-2029
Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2024-2029
Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2024-2029
MEALS AND SOUPS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive retail volume sales as pizza and ready meals are strong alternatives to foodservice
Product variety increases as innovation is strong within ready meals and meal kits
Small packs come to the fore as falling purchasing power puts pressure on spending
PROSPECTS AND OPPORTUNITIES
Investments in frozen ready meals aid sales over the forecast period
A wider range of products and higher quality will support growth in chilled ready meals
The expansion of vegetable and fish-based ready meal options
CATEGORY DATA
Table 24 Sales of Meals and Soups by Category: Volume 2019-2024
Table 25 Sales of Meals and Soups by Category: Value 2019-2024
Table 26 Sales of Meals and Soups by Category: % Volume Growth 2019-2024
Table 27 Sales of Meals and Soups by Category: % Value Growth 2019-2024
Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2019-2024
Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2019-2024
Table 30 Sales of Soup by Leading Flavours: Rankings 2019-2024
Table 31 NBO Company Shares of Meals and Soups: % Value 2020-2024
Table 32 LBN Brand Shares of Meals and Soups: % Value 2021-2024
Table 33 Distribution of Meals and Soups by Format: % Value 2019-2024
Table 34 Forecast Sales of Meals and Soups by Category: Volume 2024-2029
Table 35 Forecast Sales of Meals and Soups by Category: Value 2024-2029
Table 36 Forecast Sales of Meals and Soups by Category: % Volume Growth 2024-2029
Table 37 Forecast Sales of Meals and Soups by Category: % Value Growth 2024-2029
SAUCES, DIPS AND CONDIMENTS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Low-level growth for tomato pastes, purées and pickled products
Innovation in sauces brings new flavour experiences to consumers
Players implement pricing, promotions and sizing strategies to remain competitive
PROSPECTS AND OPPORTUNITIES
Variety of table sauces set to expand as innovation focuses on sophisticated flavours
Competition rises from unbranded and unpackaged alternatives
Players focus on pricing and sizing strategies to remain competitive
CATEGORY DATA
Table 38 Sales of Sauces, Dips and Condiments by Category: Volume 2019-2024
Table 39 Sales of Sauces, Dips and Condiments by Category: Value 2019-2024
Table 40 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2019-2024
Table 41 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2019-2024
Table 42 Sales of Liquid Recipe Sauces by Type: % Value 2019-2024
Table 43 Sales of Other Sauces and Condiments by Type: Rankings 2019-2024
Table 44 NBO Company Shares of Sauces, Dips and Condiments: % Value 2020-2024
Table 45 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2021-2024
Table 46 Distribution of Sauces, Dips and Condiments by Format: % Value 2019-2024
Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2024-2029
Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2024-2029
Table 49 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2024-2029
Table 50 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2024-2029
SWEET SPREADS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Retail volume sales are challenged by rising price points and homemade sweet spreads
Mixed nuts and chocolate products are gaining ground on the chocolate spreads landscape
Innovation within nuts and seed based spreads supports growth in 2024
PROSPECTS AND OPPORTUNITIES
Further price rises impact sales of chocolate spreads across the forecast period
Nuts and seed based spreads rise as innovation expands on the landscape
Trusted, quality honey brands will improve their position over the forecast period
CATEGORY DATA
Table 51 Sales of Sweet Spreads by Category: Volume 2019-2024
Table 52 Sales of Sweet Spreads by Category: Value 2019-2024
Table 53 Sales of Sweet Spreads by Category: % Volume Growth 2019-2024
Table 54 Sales of Sweet Spreads by Category: % Value Growth 2019-2024
Table 55 Sales of Jams and Preserves by Leading Flavours: Rankings 2019-2024
Table 56 NBO Company Shares of Sweet Spreads: % Value 2020-2024
Table 57 LBN Brand Shares of Sweet Spreads: % Value 2021-2024
Table 58 Distribution of Sweet Spreads by Format: % Value 2019-2024
Table 59 Forecast Sales of Sweet Spreads by Category: Volume 2024-2029
Table 60 Forecast Sales of Sweet Spreads by Category: Value 2024-2029
Table 61 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2024-2029
Table 62 Forecast Sales of Sweet Spreads by Category: % Value Growth 2024-2029

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