The global consumer health industry continues to be sluggish in 2024, reflecting persistent consumer pullback due to still widespread concerns about pricing and inflation. Both OTC and vitamins and dietary supplements are seeing headwinds as a result, though emerging markets are helping to prop up near-term growth. Looking forward, we expect a return to historic rates of growth as consumers come back to the category and as nascent trends stifled by inflation have room to flourish.
Euromonitor International’s The World Market for Consumer Health global briefing examines the size, growth trends and potential opportunities in the Consumer Health market. The strategic analyses include assessing the impacts of changing regulations, research breakthroughs and public health concerns on both the market and leading companies. Consumer attitudes towards the products and their personal healthcare needs are also explored.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Consumer Health market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop