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Consumer Credit in Greece

Publisher Euromonitor International
Published Mar 05, 2026
Length 17 Pages
SKU # EP20964300

Description

In 2025, Greek consumers showed greater financial discipline, prioritising debt repayment amid economic uncertainty, supported by cautious bank policies and digital loan management tools. Credit cards led growth, boosted by contactless payments, digital wallets, and revolving credit features, while loyalty programmes like Piraeus Bank University Visa and Olympiacos F.C. Visa Gold increased engagement across diverse consumer groups. Alternative lending models, including peer-to-peer platforms, ex...

Euromonitor International's Consumer Credit in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Auto Lending, Card Lending, Durables Lending, Education Lending, Home Lending, Other Personal Lending.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Credit market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

17 Pages
Consumer Credit in Greece
Euromonitor International
March 2026
List Of Contents And Tables
CONSUMER CREDIT IN GREECE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Digital innovation and alternative lending solutions shape consumer credit
INDUSTRY PERFORMANCE
Consumers exhibit greater financial discipline
Credit cards lead growth
Loyalty programmes strengthen credit card lending
WHAT’S NEXT?
Improving economic conditions and stringent lending criteria will lead to decline in consumer credit
Rise in alternative lending models will create new opportunities
Greek banks embrace digital innovation
CATEGORY DATA
Table 1 Consumer Credit: Outstanding Balance by Category: Value 2020-2025
Table 2 Consumer Credit: Outstanding Balance by Category: % Value Growth 2020-2025
Table 3 Consumer Credit: Gross Lending by Category: Value 2020-2025
Table 4 Consumer Credit: Gross Lending by Category: % Value Growth 2020-2025
Table 5 Forecast Consumer Credit: Outstanding Balance by Category: Value 2025-2030
Table 6 Forecast Consumer Credit: Outstanding Balance by Category: % Value Growth 2025-2030
Table 7 Forecast Consumer Credit: Gross Lending by Category: Value 2025-2030
Table 8 Forecast Consumer Credit: Gross Lending by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
CONSUMER LENDING IN GREECE
EXECUTIVE SUMMARY
Shift towards flexible, digital and government-backed solutions
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Favourable economic conditions boost growth
Government programmes and regulatory changes drive mortgage lending
BNPL trend gains traction
WHAT’S NEXT?
Positive economic outlook supports consumer lending
New regulations to drive transparency
Fintech innovations will revolutionise lending landscape
MARKET DATA
Table 9 Consumer Lending: Outstanding Balance by Category: Value 2020-2025
Table 10 Consumer Lending: Outstanding Balance by Category: % Value Growth 2020-2025
Table 11 Consumer Lending: Gross Lending by Category: Value 2020-2025
Table 12 Consumer Lending: Gross Lending by Category: % Value Growth 2020-2025
Table 13 Consumer Lending: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
Table 14 Mortgages/Housing: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
Table 15 Consumer Credit: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
Table 16 Card Lending: Non-performing vs Other Loans Outstanding Balance: % Value 2020-2025
Table 17 Forecast Consumer Lending: Outstanding Balance by Category: Value 2025-2030
Table 18 Forecast Consumer Lending: Outstanding Balance by Category: % Value Growth 2025-2030
Table 19 Forecast Consumer Lending: Gross Lending by Category: Value 2025-2030
Table 20 Forecast Consumer Lending: Gross Lending by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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