Consumer Appliances in Singapore

Consumer Appliances in Singapore


Sales of consumer appliances saw strong growth in retail volume terms in 2024. Nonetheless, major appliances saw relatively modest growth due to the prevailing economic challenges facing consumers in Singapore. Fluctuations in the economy, stagnant wage growth, and high living costs influenced consumer purchasing decisions. In such conditions, some consumers delayed or reconsidered their investments in major appliances. Additionally, some areas of major appliances in Singapore such as automatic...

Euromonitor International's Consumer Appliances in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Consumer Appliances in Singapore
Euromonitor International
January 2025
List Of Contents And Tables
CONSUMER APPLIANCES IN SINGAPORE
EXECUTIVE SUMMARY
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
MARKET INDICATORS
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
Table 2 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA
Table 3 Sales of Consumer Appliances by Category: Volume 2019-2024
Table 4 Sales of Consumer Appliances by Category: Value 2019-2024
Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
Table 6 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
Table 11 Sales of Small Appliances by Category: Volume 2019-2024
Table 12 Sales of Small Appliances by Category: Value 2019-2024
Table 13 Sales of Small Appliances by Category: % Volume Growth 2019-2024
Table 14 Sales of Small Appliances by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Major Appliances: % Volume 2020-2024
Table 16 LBN Brand Shares of Major Appliances: % Volume 2021-2024
Table 17 NBO Company Shares of Small Appliances: % Volume 2020-2024
Table 18 LBN Brand Shares of Small Appliances: % Volume 2021-2024
Table 19 Distribution of Major Appliances by Format: % Volume 2019-2024
Table 20 Distribution of Small Appliances by Format: % Volume 2019-2024
Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
Table 22 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
Table 29 Forecast Sales of Small Appliances by Category: Volume 2024-2029
Table 30 Forecast Sales of Small Appliances by Category: Value 2024-2029
Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
REFRIGERATION APPLIANCES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Singapore’s deflated housing market puts the brakes on growth with new homeowners remaining the key consumer base for refrigeration appliances
Smart and energy efficient units proving popular
Polarisation seen in the market as both compact and larger refrigeration appliances attract attention
PROSPECTS AND OPPORTUNITIES
Growing demand for premium and energy efficient refrigeration appliances
Opportunities could be found in smart home integration
Health and wellness-driven innovations expected in the market
CATEGORY DATA
Table 33 Sales of Refrigeration Appliances by Category: Volume 2019-2024
Table 34 Sales of Refrigeration Appliances by Category: Value 2019-2024
Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024
Table 37 Sales of Freezers by Format: % Volume 2019-2024
Table 38 Sales of Freezers by Volume Capacity: % Volume 2019-2024
Table 39 Sales of Fridge Freezers by Format: % Volume 2019-2024
Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2019-2024
Table 41 Sales of Fridge Freezers by Smart Appliances: % Volume 2020-2024
Table 42 Sales of Fridges by Volume Capacity: % Volume 2019-2024
Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2020-2024
Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2021-2024
Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2020-2024
Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2020-2024
Table 47 NBO Company Shares of Built-in Fridges: % Volume 2020-2024
Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2020-2024
Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2019-2024
Table 50 Production of Refrigeration Appliances: Total Volume 2019-2024
Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2024-2029
Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2024-2029
Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2024-2029
Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2024-2029
HOME LAUNDRY APPLIANCES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Deflated property market limits growth but interest in smart appliances continues to rise thanks to innovative new product launches
Energy efficiency and sustainability take centre stage as consumers become more responsible shoppers
Compact and multifunctional designs proving popular
PROSPECTS AND OPPORTUNITIES
E-commerce presents new growth opportunities
Demographic trends shaping the evolution of home laundry appliances in Singapore
Innovation and new product development expected to fuel growth
CATEGORY DATA
Table 55 Sales of Home Laundry Appliances by Category: Volume 2019-2024
Table 56 Sales of Home Laundry Appliances by Category: Value 2019-2024
Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
Table 59 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024
Table 60 Sales of Automatic Washing Machines by Format: % Volume 2019-2024
Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024
Table 62 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024
Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024
Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024
Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024
Table 66 Production of Home Laundry Appliances: Total Volume 2019-2024
Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029
Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029
Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029
Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029
DISHWASHERS IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Dishwashers finding a growing audience
Growing preference for quiet and compact dishwashers
Emphasis on energy efficiency and smart features
PROSPECTS AND OPPORTUNITIES
Market Expansion Potential
E-commerce offers growth opportunities but omnichannel strategies likely to be the big winner
Product innovation expected to be a key growth driver for sales of dishwashers
CATEGORY DATA
Table 71 Sales of Dishwashers by Category: Volume 2019-2024
Table 72 Sales of Dishwashers by Category: Value 2019-2024
Table 73 Sales of Dishwashers by Category: % Volume Growth 2019-2024
Table 74 Sales of Dishwashers by Category: % Value Growth 2019-2024
Table 75 Sales of Dishwashers by Format: % Volume 2019-2024
Table 76 Sales of Dishwashers by Smart Appliances: % Volume 2020-2024
Table 77 NBO Company Shares of Dishwashers: % Volume 2020-2024
Table 78 LBN Brand Shares of Dishwashers: % Volume 2021-2024
Table 79 Distribution of Dishwashers by Format: % Volume 2019-2024
Table 80 Production of Dishwashers: Total Volume 2019-2024
Table 81 Forecast Sales of Dishwashers by Category: Volume 2024-2029
Table 82 Forecast Sales of Dishwashers by Category: Value 2024-2029
Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2024-2029
Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2024-2029
LARGE COOKING APPLIANCES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Need for space-saving solutions benefits sales of built-in large cooking appliances
Smart features make headway in large cooking appliances
Aesthetic considerations dictating demand with retailers offering bundle packages
PROSPECTS AND OPPORTUNITIES
E-commerce still offers potential despite the dominant position of offline retailers
Product innovation could be key to delivering stronger growth over the forecast period
Induction hobs set for a bright future
CATEGORY DATA
Table 85 Sales of Large Cooking Appliances by Category: Volume 2019-2024
Table 86 Sales of Large Cooking Appliances by Category: Value 2019-2024
Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024
Table 89 Sales of Built-in Hobs by Format: % Volume 2019-2024
Table 90 Sales of Ovens by Smart Appliances: % Volume 2020-2024
Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2020-2024
Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2021-2024
Table 93 NBO Company Shares of Built-in Hobs: % Volume 2020-2024
Table 94 NBO Company Shares of Ovens: % Volume 2020-2024
Table 95 NBO Company Shares of Cooker Hoods: % Volume 2020-2024
Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2020-2024
Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2020-2024
Table 98 NBO Company Shares of Cookers: % Volume 2020-2024
Table 99 NBO Company Shares of Range Cookers: % Volume 2020-2024
Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2019-2024
Table 101 Production of Large Cooking Appliances: Total Volume 2019-2024
Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2024-2029
Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2024-2029
Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2024-2029
Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2024-2029
MICROWAVES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Compact and multifunctional designs proving popular
Energy efficiency a growing consideration for microwaves
Smart and convection microwaves attract attention
PROSPECTS AND OPPORTUNITIES
E-commerce set for further growth
Health-conscious and eco-friendly features could help players to attract consumers
Freestanding models likely to remain the popular choice
CATEGORY DATA
Table 106 Sales of Microwaves by Category: Volume 2019-2024
Table 107 Sales of Microwaves by Category: Value 2019-2024
Table 108 Sales of Microwaves by Category: % Volume Growth 2019-2024
Table 109 Sales of Microwaves by Category: % Value Growth 2019-2024
Table 110 Sales of Microwaves by Smart Appliances: % Volume 2020-2024
Table 111 NBO Company Shares of Microwaves: % Volume 2020-2024
Table 112 LBN Brand Shares of Microwaves: % Volume 2021-2024
Table 113 Distribution of Microwaves by Format: % Volume 2019-2024
Table 114 Production of Microwaves: Total Volume 2019-2024
Table 115 Forecast Sales of Microwaves by Category: Volume 2024-2029
Table 116 Forecast Sales of Microwaves by Category: Value 2024-2029
Table 117 Forecast Sales of Microwaves by Category: % Volume Growth 2024-2029
Table 118 Forecast Sales of Microwaves by Category: % Value Growth 2024-2029
FOOD PREPARATION APPLIANCES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Food preparation appliances facing several challenges as sales decline in 2024
Health and fitness focus having a mixed impact on sales
Price sensitive consumers look for greater value
PROSPECTS AND OPPORTUNITIES
New technology could bring renewed interest to food preparation appliances
Sustainability concerns expected to inform new product development and marketing strategies
Product innovation and versatility likely to be key to growth
CATEGORY DATA
Table 119 Sales of Food Preparation Appliances by Category: Volume 2019-2024
Table 120 Sales of Food Preparation Appliances by Category: Value 2019-2024
Table 121 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
Table 122 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024
Table 123 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024
Table 124 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024
Table 125 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024
Table 126 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029
Table 127 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029
Table 128 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029
Table 129 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029
SMALL COOKING APPLIANCES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Smart appliances proving popular despite challenging market conditions
Compact and multifunctional designs proving popular with space at a premium
Focus on healthy cooking informing new product development and innovation
PROSPECTS AND OPPORTUNITIES
Technological innovation likely to help drive sales
Locals getting a taste for home-brewed coffee
E-commerce set to increase its share in the market
CATEGORY DATA
Table 130 Sales of Small Cooking Appliances by Category: Volume 2019-2024
Table 131 Sales of Small Cooking Appliances by Category: Value 2019-2024
Table 132 Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
Table 133 Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024
Table 134 Sales of Freestanding Hobs by Format: % Volume 2019-2024
Table 135 NBO Company Shares of Small Cooking Appliances: % Volume 2020-2024
Table 136 LBN Brand Shares of Small Cooking Appliances: % Volume 2021-2024
Table 137 Distribution of Small Cooking Appliances by Format: % Volume 2019-2024
Table 138 Forecast Sales of Small Cooking Appliances by Category: Volume 2024-2029
Table 139 Forecast Sales of Small Cooking Appliances by Category: Value 2024-2029
Table 140 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2024-2029
Table 141 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2024-2029
VACUUM CLEANERS IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Rise of the robotic vacuum cleaners
Smart technology featuring more prominently
Compact and cordless designs find favour in smaller homes
PROSPECTS AND OPPORTUNITIES
Technological Innovation
E-commerce expected to take a greater share of the market
Sustainability initiatives likely to become more prominent
CATEGORY DATA
Table 142 Sales of Vacuum Cleaners by Category: Volume 2019-2024
Table 143 Sales of Vacuum Cleaners by Category: Value 2019-2024
Table 144 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
Table 145 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024
Table 146 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024
Table 147 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024
Table 148 LBN Brand Shares of Vacuum Cleaners: % Volume 2021-2024
Table 149 Distribution of Vacuum Cleaners by Format: % Volume 2019-2024
Table 150 Forecast Sales of Vacuum Cleaners by Category: Volume 2024-2029
Table 151 Forecast Sales of Vacuum Cleaners by Category: Value 2024-2029
Table 152 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2024-2029
Table 153 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2024-2029
PERSONAL CARE APPLIANCES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Strong focus on oral hygiene fuelling dynamic growth in personal care appliances in 2024
Smart, sustainable and eco-friendly products finding growing appeal among locals
Multifunctional and compact designs draw attention with space at a premium
PROSPECTS AND OPPORTUNITIES
Technological innovation could be key to standing out in an increasingly congested marketplace
Health and wellness focus likely to influence pruchasing decisions
E-commerce going from strength to strength
CATEGORY DATA
Table 154 Sales of Personal Care Appliances by Category: Volume 2019-2024
Table 155 Sales of Personal Care Appliances by Category: Value 2019-2024
Table 156 Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
Table 157 Sales of Personal Care Appliances by Category: % Value Growth 2019-2024
Table 158 Sales of Body Shavers by Format: % Volume 2019-2024
Table 159 Sales of Hair Care Appliances by Format: % Volume 2019-2024
Table 160 NBO Company Shares of Personal Care Appliances 2020-2024
Table 161 LBN Brand Shares of Personal Care Appliances 2021-2024
Table 162 Distribution of Personal Care Appliances by Format: % Volume 2019-2024
Table 163 Forecast Sales of Personal Care Appliances by Category: Volume 2024-2029
Table 164 Forecast Sales of Personal Care Appliances by Category: Value 2024-2029
Table 165 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2024-2029
Table 166 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2024-2029
AIR TREATMENT PRODUCTS IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Hot climate and increasingly sophisticated solutions fuelling growth
Energy efficiency and eco-friendly features increasingly important to consumers
Compact and multifunctional designs proving popular as consumers look for space-saving solutions
PROSPECTS AND OPPORTUNITIES
Technological innovation likely to be key to finding success in air treatment products over the forecast period
E-commerce and Omnichannel Strategies
Competition expected to intensify as Chinese manufacturers expand their presence in the market
CATEGORY DATA
Table 167 Sales of Air Treatment Products by Category: Volume 2019-2024
Table 168 Sales of Air Treatment Products by Category: Value 2019-2024
Table 169 Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
Table 170 Sales of Air Treatment Products by Category: % Value Growth 2019-2024
Table 171 Sales of Air Conditioners by Smart Appliances: % Volume 2020-2024
Table 172 NBO Company Shares of Air Treatment Products: % Volume 2020-2024
Table 173 LBN Brand Shares of Air Treatment Products: % Volume 2021-2024
Table 174 Distribution of Air Treatment Products by Format: % Volume 2019-2024
Table 175 Production of Air Conditioners: Total Volume 2019-2024
Table 176 Forecast Sales of Air Treatment Products by Category: Volume 2024-2029
Table 177 Forecast Sales of Air Treatment Products by Category: Value 2024-2029
Table 178 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2024-2029
Table 179 Forecast Sales of Air Treatment Products by Category: % Value Growth 2024-2029

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings