Consumer Appliances in India

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from $2,925	114 Pages	Euromonitor International	March, 2025	EP19813322

Best Price Guarantee
Price	from $2,925
Length	114 Pages
Publisher	Euromonitor International
Published Date	March, 2025
SKU	EP19813322

Consumer appliances in India witnessed robust growth in 2024, driven by an increase in the number of nuclear families, prolonged summers, and rising urbanisation, creating a shift in perception among Indians towards various categories. Air conditioners was a standout category with dynamic growth, driven by an evolving perception that has shifted from viewing these products as a luxury to more of a necessity due to extended and more intense summer seasons.

Euromonitor International's Consumer Appliances in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Consumer Appliances in India
Euromonitor International
March 2025
List Of Contents And Tables
CONSUMER APPLIANCES IN INDIA
EXECUTIVE SUMMARY
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
MARKET INDICATORS: Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025; Table 2 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA: Table 3 Sales of Consumer Appliances by Category: Volume 2019-2024; Table 4 Sales of Consumer Appliances by Category: Value 2019-2024; Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024; Table 6 Sales of Consumer Appliances by Category: % Value Growth 2019-2024; Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024; Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024; Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024; Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024; Table 11 Sales of Small Appliances by Category: Volume 2019-2024; Table 12 Sales of Small Appliances by Category: Value 2019-2024; Table 13 Sales of Small Appliances by Category: % Volume Growth 2019-2024; Table 14 Sales of Small Appliances by Category: % Value Growth 2019-2024; Table 15 NBO Company Shares of Major Appliances: % Volume 2020-2024; Table 16 LBN Brand Shares of Major Appliances: % Volume 2021-2024; Table 17 NBO Company Shares of Small Appliances: % Volume 2020-2024; Table 18 LBN Brand Shares of Small Appliances: % Volume 2021-2024; Table 19 Distribution of Major Appliances by Format: % Volume 2019-2024; Table 20 Distribution of Small Appliances by Format: % Volume 2019-2024; Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029; Table 22 Forecast Sales of Consumer Appliances by Category: Value 2024-2029; Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029; Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029; Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029; Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029; Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029; Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029; Table 29 Forecast Sales of Small Appliances by Category: Volume 2024-2029; Table 30 Forecast Sales of Small Appliances by Category: Value 2024-2029; Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029; Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES: Summary 1 Research Sources
REFRIGERATION APPLIANCES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Refrigeration appliances attracts steady demand, driven by transition to energy efficiency norms and growing electrification
Rising demand for double door fridge freezers driven by evolving consumer preferences
Intense competition among players spurs new launches and places greater focus on domestic production
PROSPECTS AND OPPORTUNITIES
Strong growth expected over forecast period, driven by increasing nuclear families and favourable external factors
Appliances and electronics specialists to remain popular amid e-commerce share gain
Premiumisation set to gradually grow due to demand for models with inverter technology and sophisticated functionality
CATEGORY DATA: Table 33 Sales of Refrigeration Appliances by Category: Volume 2019-2024; Table 34 Sales of Refrigeration Appliances by Category: Value 2019-2024; Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024; Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024; Table 37 Sales of Freezers by Format: % Volume 2019-2024; Table 38 Sales of Freezers by Volume Capacity: % Volume 2019-2024; Table 39 Sales of Fridge Freezers by Format: % Volume 2019-2024; Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2019-2024; Table 41 Sales of Fridge Freezers by Smart Appliances: % Volume 2020-2024; Table 42 Sales of Fridges by Volume Capacity: % Volume 2019-2024; Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2020-2024; Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2021-2024; Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2020-2024; Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2020-2024; Table 47 NBO Company Shares of Built-in Fridges: % Volume 2020-2024; Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2020-2024; Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2019-2024; Table 50 Production of Refrigeration Appliances: Total Volume 2019-2024; Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2024-2029; Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2024-2029; Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2024-2029; Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2024-2029
HOME LAUNDRY APPLIANCES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growing adoption of automatic washing machines driven by urbanisation and evolving consumer lifestyles
Omnichannel approach becomes increasingly important to driving sales
Top-loading washing machines and domestic manufacturing remain in focus
PROSPECTS AND OPPORTUNITIES
High-capacity and automatic home laundry models to gain further popularity
Rural areas represent significant potential to further drive growth over forecast period
Connected home laundry appliances set for greater demand, driven by convenience-seeking tech-savvy urban consumers
CATEGORY DATA: Table 55 Sales of Home Laundry Appliances by Category: Volume 2019-2024; Table 56 Sales of Home Laundry Appliances by Category: Value 2019-2024; Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024; Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024; Table 59 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024; Table 60 Sales of Automatic Washing Machines by Format: % Volume 2019-2024; Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024; Table 62 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024; Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024; Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024; Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024; Table 66 Production of Home Laundry Appliances: Total Volume 2019-2024; Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029; Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029; Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029; Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029
DISHWASHERS IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Dishwashers remains a niche category in 2024
Easy access to domestic help and preference for hand dishwashing are major obstacles for category development
Increasing interest in smart dishwashers among affluent consumers
PROSPECTS AND OPPORTUNITIES
Cooking processes and concerns around electricity consumption to limit stronger penetration of dishwashers
Appliances and electronics specialists to remain dominant distribution channel
Affordability and competition from domestic help to remain a challenge, but rising awareness can change consumer perception towards dishwashers
CATEGORY DATA: Table 71 Sales of Dishwashers by Category: Volume 2019-2024; Table 72 Sales of Dishwashers by Category: Value 2019-2024; Table 73 Sales of Dishwashers by Category: % Volume Growth 2019-2024; Table 74 Sales of Dishwashers by Category: % Value Growth 2019-2024; Table 75 Sales of Dishwashers by Format: % Volume 2019-2024; Table 76 Sales of Dishwashers by Smart Appliances: % Volume 2020-2024; Table 77 NBO Company Shares of Dishwashers: % Volume 2020-2024; Table 78 LBN Brand Shares of Dishwashers: % Volume 2021-2024; Table 79 Distribution of Dishwashers by Format: % Volume 2019-2024; Table 80 Production of Dishwashers: Total Volume 2019-2024; Table 81 Forecast Sales of Dishwashers by Category: Volume 2024-2029; Table 82 Forecast Sales of Dishwashers by Category: Value 2024-2029; Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2024-2029; Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2024-2029
LARGE COOKING APPLIANCES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Built-in large cooking appliances remains a nascent category in 2024
Freestanding cooker hoods dominate, driven by growing shift towards modular kitchens and better awareness
Faber Heatkraft Industries leads large cooking appliances in India
PROSPECTS AND OPPORTUNITIES
Cooker hoods and connected ovens offer growth opportunities for large cooking appliances
Low consumer awareness and higher costs to create challenges for greater penetration of built-in large cooking appliances
Appliances and electronics specialists to continue to dominate distribution, while e-commerce will likely gain further share
CATEGORY DATA: Table 85 Sales of Large Cooking Appliances by Category: Volume 2019-2024; Table 86 Sales of Large Cooking Appliances by Category: Value 2019-2024; Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024; Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024; Table 89 Sales of Built-in Hobs by Format: % Volume 2019-2024; Table 90 Sales of Ovens by Smart Appliances: % Volume 2020-2024; Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2020-2024; Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2021-2024; Table 93 NBO Company Shares of Built-in Hobs: % Volume 2020-2024; Table 94 NBO Company Shares of Ovens: % Volume 2020-2024; Table 95 NBO Company Shares of Cooker Hoods: % Volume 2020-2024; Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2020-2024; Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2020-2024; Table 98 NBO Company Shares of Cookers: % Volume 2020-2024; Table 99 NBO Company Shares of Range Cookers: % Volume 2020-2024; Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2019-2024; Table 101 Production of Large Cooking Appliances: Total Volume 2019-2024; Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2024-2029; Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2024-2029; Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2024-2029; Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2024-2029
MICROWAVES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Local cooking habits and competition from substitutes limit demand for microwaves
Omnichannel approach becomes increasingly important to driving sales
LG Electronics strengthens lead, driven by wider reach and local production
PROSPECTS AND OPPORTUNITIES
Connected microwaves set to see gradual growth, driven by smart homes
Innovation and localisation to support sales over the forecast period
Sales of built-in microwaves set to remain negligible
CATEGORY DATA: Table 106 Sales of Microwaves by Category: Volume 2019-2024; Table 107 Sales of Microwaves by Category: Value 2019-2024; Table 108 Sales of Microwaves by Category: % Volume Growth 2019-2024; Table 109 Sales of Microwaves by Category: % Value Growth 2019-2024; Table 110 Sales of Microwaves by Smart Appliances: % Volume 2020-2024; Table 111 NBO Company Shares of Microwaves: % Volume 2020-2024; Table 112 LBN Brand Shares of Microwaves: % Volume 2021-2024; Table 113 Distribution of Microwaves by Format: % Volume 2019-2024; Table 114 Production of Microwaves: Total Volume 2019-2024; Table 115 Forecast Sales of Microwaves by Category: Volume 2024-2029; Table 116 Forecast Sales of Microwaves by Category: Value 2024-2029; Table 117 Forecast Sales of Microwaves by Category: % Volume Growth 2024-2029; Table 118 Forecast Sales of Microwaves by Category: % Value Growth 2024-2029
FOOD PREPARATION APPLIANCES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Local food preparation habits necessitate and support dominance of blenders
Growing health consciousness drives up sales of food preparation appliances
Intense competition spurs new launches, alongside greater focus on energy efficiency and enhanced features
PROSPECTS AND OPPORTUNITIES
Steady growth expected over forecast period due to rise in nuclear families and favourable external factors
Premiumisation set to gradually rise, driven by demand for models with quieter operations and better versatility
E-commerce to gain further share due to relatively higher penetration and well-established consumer awareness of category
CATEGORY DATA: Table 119 Sales of Food Preparation Appliances by Category: Volume 2019-2024; Table 120 Sales of Food Preparation Appliances by Category: Value 2019-2024; Table 121 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024; Table 122 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024; Table 123 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024; Table 124 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024; Table 125 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024; Table 126 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029; Table 127 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029; Table 128 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029; Table 129 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029
SMALL COOKING APPLIANCES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Freestanding gas hobs remains dominant format, driven by local cooking habits and design of kitchen interiors
Growing health consciousness drives heightened consumer demand for air fryers
Standard coffee machines remains nascent category in 2024
PROSPECTS AND OPPORTUNITIES
Steady growth expected for small cooking appliances over forecast period
Premiumisation set to gradually rise, driven by freestanding hobs
E-commerce to gain further share, supported by relatively higher penetration and well-established consumer awareness of category
CATEGORY DATA: Table 130 Sales of Small Cooking Appliances by Category: Volume 2019-2024; Table 131 Sales of Small Cooking Appliances by Category: Value 2019-2024; Table 132 Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024; Table 133 Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024; Table 134 Sales of Freestanding Hobs by Format: % Volume 2019-2024; Table 135 NBO Company Shares of Small Cooking Appliances: % Volume 2020-2024; Table 136 LBN Brand Shares of Small Cooking Appliances: % Volume 2021-2024; Table 137 Distribution of Small Cooking Appliances by Format: % Volume 2019-2024; Table 138 Forecast Sales of Small Cooking Appliances by Category: Volume 2024-2029; Table 139 Forecast Sales of Small Cooking Appliances by Category: Value 2024-2029; Table 140 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2024-2029; Table 141 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2024-2029
VACUUM CLEANERS IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growth of vacuum cleaners driven by time-pressed consumers seeking convenient cleaning options
Brands enhance their focus on wet and dry format to better cater for Indian households
Smart robotic vacuum cleaners attract greater consumer interest in India
PROSPECTS AND OPPORTUNITIES
Despite e-commerce’s strength, appliances and electronics specialists will become increasingly important to driving future sales
Competitive landscape to further intensify with expanding distribution, greater emphasis on entry price points, and increasing consumer awareness
Affordability and competition from domestic help will continue to challenge consumer acceptance of vacuum cleaners
CATEGORY DATA: Table 142 Sales of Vacuum Cleaners by Category: Volume 2019-2024; Table 143 Sales of Vacuum Cleaners by Category: Value 2019-2024; Table 144 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024; Table 145 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024; Table 146 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024; Table 147 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024; Table 148 LBN Brand Shares of Vacuum Cleaners: % Volume 2021-2024; Table 149 Distribution of Vacuum Cleaners by Format: % Volume 2019-2024; Table 150 Forecast Sales of Vacuum Cleaners by Category: Volume 2024-2029; Table 151 Forecast Sales of Vacuum Cleaners by Category: Value 2024-2029; Table 152 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2024-2029; Table 153 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2024-2029
PERSONAL CARE APPLIANCES IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Hair care appliances witnesses strong demand driven by rise in personal grooming habits
Growing interest in men’s grooming benefits personal care appliances
Philips leads personal care appliances due to extensive reach and wide range of offerings
PROSPECTS AND OPPORTUNITIES
Personal care appliances set to see solid growth over the forecast period
Strong competition for body shavers from salons and substitute depilatories
E-commerce to gain further share due to wide product range and well-established consumer awareness
CATEGORY DATA: Table 154 Sales of Personal Care Appliances by Category: Volume 2019-2024; Table 155 Sales of Personal Care Appliances by Category: Value 2019-2024; Table 156 Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024; Table 157 Sales of Personal Care Appliances by Category: % Value Growth 2019-2024; Table 158 Sales of Body Shavers by Format: % Volume 2019-2024; Table 159 Sales of Hair Care Appliances by Format: % Volume 2019-2024; Table 160 NBO Company Shares of Personal Care Appliances 2020-2024; Table 161 LBN Brand Shares of Personal Care Appliances 2021-2024; Table 162 Distribution of Personal Care Appliances by Format: % Volume 2019-2024; Table 163 Forecast Sales of Personal Care Appliances by Category: Volume 2024-2029; Table 164 Forecast Sales of Personal Care Appliances by Category: Value 2024-2029; Table 165 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2024-2029; Table 166 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2024-2029
AIR TREATMENT PRODUCTS IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Evolving consumer perception and positive external factors drive demand for air conditioners
Demand for cooling fans driven by energy-efficient models, growing electrification, and increasing number of nuclear families
Rising air quality concerns and aspirational lifestyles support demand for air purifiers
PROSPECTS AND OPPORTUNITIES
Strong growth expected over forecast period due to favourable factors
Smart air treatment products set to see gradual growth, driven by development of connected homes
Appliances and electronics specialists to dominate distribution, while e-commerce will likely gain further share
CATEGORY DATA: Table 167 Sales of Air Treatment Products by Category: Volume 2019-2024; Table 168 Sales of Air Treatment Products by Category: Value 2019-2024; Table 169 Sales of Air Treatment Products by Category: % Volume Growth 2019-2024; Table 170 Sales of Air Treatment Products by Category: % Value Growth 2019-2024; Table 171 Sales of Air Conditioners by Smart Appliances: % Volume 2020-2024; Table 172 NBO Company Shares of Air Treatment Products: % Volume 2020-2024; Table 173 LBN Brand Shares of Air Treatment Products: % Volume 2021-2024; Table 174 Distribution of Air Treatment Products by Format: % Volume 2019-2024; Table 175 Production of Air Conditioners: Total Volume 2019-2024; Table 176 Forecast Sales of Air Treatment Products by Category: Volume 2024-2029; Table 177 Forecast Sales of Air Treatment Products by Category: Value 2024-2029; Table 178 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2024-2029; Table 179 Forecast Sales of Air Treatment Products by Category: % Value Growth 2024-2029