Unlike most other soft drinks in Pakistan in 2023, the performance was positive for concentrates, which registered healthy volume growth. Part of the reason for the healthy growth is that powder concentrates in particular are more affordable than other soft drinks. As such, with soaring inflation, consumers were highly price sensitive and opted for concentrates rather than for instance carbonates. That being said, liquid concentrates are more popular than powder concentrates, though powder conce...
Euromonitor International's Concentrates in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Concentrates market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Concentrates in Pakistan
Euromonitor International
January 2024
List Of Contents And Tables
CONCENTRATES IN PAKISTAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Positive performance for concentrates, due to affordability
Clover leads in terms of value sales, while Qarshi leads in terms of volume sales
Increasing flavour offerings
PROSPECTS AND OPPORTUNITIES
Healthy volume growth for concentrates over forecast period
Curtailing of illicit trade bolsters volume sales
Concentrates focus on healthier positioning
CATEGORY DATA
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 2 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 3 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2019-2023