Off-trade RTD volume and current value sales of concentrates are expected to continue their strong declining trend in China in 2024, reflecting weak consumer demand for such products. Coffee liquid concentrates, which account for over 60% of off-trade volumes of liquid concentrates, drove the growth of this category between 2020 and 2022. This was due to their convenience and the increased demand for stockpiling during the lockdown period. However, with the easing of pandemic restrictions at the...
Euromonitor International's Concentrates in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Concentrates market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Concentrates in China
Euromonitor International
November 2024
List Of Contents And Tables
CONCENTRATES IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Lacking product differentiation and innovation, demand for concentrates is weak and falling
Liquid concentrates is highly competitive, while Tang continues to lead powder concentrates
Manufacturers emphasise their health positioning
PROSPECTS AND OPPORTUNITIES
Forecast decline in off-trade RTD volume and value sales, driven by powder concentrates
Liquid concentrates set to maintain growth, but will still experience challenges