Concentrates in Cameroon

Concentrates in Cameroon


Concentrates in Cameroon faces a critical challenge in 2024 that extends beyond its high pricing, as the category struggles with consumer perceptions of value. Despite being one of the most expensive types of soft drinks, concentrates have failed to carve out a clear role in the market. Other categories, such as bottled water, juice, and energy drinks, are associated with well-defined benefits like hydration, health, or energy boosts, whereas concentrates lack a compelling proposition. This issu...

Euromonitor International's Concentrates in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Concentrates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Concentrates in Cameroon
Euromonitor International
January 2025
List Of Contents And Tables
CONCENTRATES IN CAMEROON
KEY DATA FINDINGS
2024 DEVELOPMENTS
The issue of value perception beyond pricing
Concentrates struggle in Cameroon: High prices, health concerns, and preference for alternatives drive decline
Private label brands fill SABC void in liquid concentrates while leveraging strategic promotions
PROSPECTS AND OPPORTUNITIES
Supermarkets poised to gain dominance over forecast period
Expanding use of liquid concentrates creates opportunities for growth
Health concerns restrict concentrates
CATEGORY DATA
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
Table 2 Off-trade Sales of Concentrates by Category: Value 2019-2024
Table 3 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2020-2024
Table 6 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2021-2024
Table 7 NBO Company Shares of Off-trade Concentrates: % Value 2020-2024
Table 8 LBN Brand Shares of Off-trade Concentrates: % Value 2021-2024
Table 9 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2024
Table 10 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2021-2024
Table 11 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2024
Table 12 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2021-2024
Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2024-2029
Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2024-2029
Table 15 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2024-2029
Table 16 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2024-2029
SOFT DRINKS IN CAMEROON
EXECUTIVE SUMMARY
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 18 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2024
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2024
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2024
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2024
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 26 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 27 Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 28 Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 29 Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 30 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2024
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2024
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2020-2024
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2021-2024
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2019-2024
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2019-2024
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2019-2024
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2024
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2024-2029
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2024-2029
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2024-2029
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2024-2029
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2024-2029
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2024-2029
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2024-2029
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2024-2029
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2024-2029
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2024-2029
DISCLAIMER
SOURCES
Summary 2 Research Sources

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