Concentrates recorded lower retail volume and value growth in 2024, with sales mainly driven by the appeal of liquid formats in Austria. Powder concentrates tend to be more limited in availability and selection and they are less popular as they are perceived to be less flavourful and inconvenient to use. By comparison, liquid concentrates have the added benefit of being used in foods like yoghurt, on fruit, and ice cream etc. For many Austrians, concentrates are viewed as cheaper and more flexib...
Euromonitor International's Concentrates in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Concentrates market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Concentrates in Austria
Euromonitor International
November 2024
List Of Contents And Tables
CONCENTRATES IN AUSTRIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Concentrates witness steady performance
Syrups are gaining appeal in the on-trade and off-trade
Retailers enjoy strong presence with private label
PROSPECTS AND OPPORTUNITIES
Flat performance in the mature concentrates category
Brands and private label are both pivotal to category growth
Growth opportunity for sports-related powder concentrates
CATEGORY DATA
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
Table 3 Off-trade Sales of Concentrates by Category: Value 2019-2024
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024