With consumers spending less time at home, and experiencing busier, more hectic everyday lives again, the use of concentrates became less frequent in 2023, leading to a decline in off-trade volume sales. However, results were positive for the on-trade, with cocktails, special coffee, or mixed drinks mostly consumed away from home, contributing to rapid sales growth for on-trade channels. This was especially the case for bars and clubs, but also cafés and coffee shops, which experienced strong gr...
Euromonitor International's Concentrates in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Concentrates market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Concentrates in Austria
Euromonitor International
January 2024
List Of Contents And Tables
CONCENTRATES IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
On-trade records growth as cocktails and mixed drinks are consumed out of the home
Premium options with natural and organic ingredients boost retail value
Mautner Markhof retains its lead, focused on ongoing product innovation
PROSPECTS AND OPPORTUNITIES
Busier lifestyles lead some consumers to preference RTD products, limiting growth
Powder concentrates offer potential for growth as start-up players launch
New product launches to focus on flavour and natural ingredients
CATEGORY DATA
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 3 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023