Competitor Strategies in Personal Accessories

Competitor Strategies in Personal Accessories


The pandemic catalyses industry consolidation, increasing the top 10 players' share. Luxury brands thrive initially, but a sector slowdown opens doors for non-luxury players. Asia Pacific garners attention, with regional giants gaining global traction. Brands respond to industry trends, pivoting to omnichannel experiences, digital transformation and sustainability initiatives. Gen Z's increasing purchasing power and influence urge companies and brands to adapt to new consumer demands.

Euromonitor International's Competitor Strategies in Personal Accessories global briefing offers detailed strategic analysis of the global Personal Accessories market by pinpointing growth sectors and identify factors driving change. The report identifies leading companies and brands within the keenly contested, fashion-driven competitive landscape, trend developments, economic/lifestyle influences, seasonal patterns, market and distribution strategies. Forecasts illustrate how the market is predicted to develop between mature and emerging countries, threats facing the business as well as opportunities to be seized for further growth.

Product coverage: Bags and Luggage, Jewellery, Traditional and Connected Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Personal Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Introduction
Industry overview
Competitive environment
How to lead in a fragmented market
How to lead in a fragmented market – Bags and luggage
How to lead in a fragmented market – jewellery
How to lead in a fragmented market – Jewellery
How to lead in a fragmented market – watches
How to lead in a fragmented market – Writing instruments
Brands big and small respond to key global trends
Brands big and small respond to key global trends – challenging macro environment
Brands big and small respond to key global trends – Retail shifts
Brands big and small respond to key global trends – digital transformation
Brands big and small respond to key global trends – sustainability
Brands big and small respond to key global trends – the new consumer
The outlook
Appendix

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