E-Commerce (Goods) in Vietnam

E-Commerce (Goods) in Vietnam

The arrival of COVID-19 caused Vietnamese e-commerce to accelerate in 2020 and this continued in 2021. Due to the repetitive lockdowns and ongoing social distancing, many more consumers have been doing their shopping online. In 2021, current value sales rose by nearly a third in the channel, boosted by the convenience factor as well as lower viral transmission risk compared with shopping in a physical store. Unsurprisingly, food and drink e-commerce recorded the greatest jump in sales, though th...

Euromonitor International's E-Commerce (Goods) in Vietnam report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Cross-Border E-Commerce (Goods), E-Commerce (Goods) by Product Category, Mobile E-Commerce (Goods).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the E-Commerce (Goods) market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.