E-Commerce (Goods) in Guatemala
Despite e-commerce’s exceptionally strong retail value sales growth during 2020, stronger sales growth was limited by the ongoing weakness of the country’s e-commerce infrastructure during the pandemic. At the beginning of the crisis, many retailers did not have dependable functional websites, with leading supermarket brands in particular missing out on sales due to their failure to have an online channel. Several new entrants took this opportunity to offer user-friendly websites with a mixture...
Euromonitor International's E-Commerce (Goods) in Guatemala report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Cross-Border E-Commerce (Goods), E-Commerce (Goods) by Product Category, Mobile E-Commerce (Goods).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the E-Commerce (Goods) market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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