Colour Cosmetics in Sweden

Colour Cosmetics in Sweden


Colour cosmetics in Sweden continues to flourish, demonstrating strong post-pandemic sales. While volume growth has slowed down due to market maturity, value sales remain robust. This is fuelled by a powerful premiumisation trend, a steady stream of innovative products, and rising inflation pushing up unit prices. Compared to fragrance and skin care, colour cosmetics have exhibited slightly less dynamic growth, but the overall outlook remains positive.

Euromonitor International's Colour Cosmetics in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Colour Cosmetics in Sweden
Euromonitor International
April 2024
List Of Contents And Tables
COLOUR COSMETICS IN SWEDEN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Thriving on premiumisation and innovation
Premiumisation reigns supreme as clean beauty takes centre stage
Mass market stays relevant with innovation and inclusivity
PROSPECTS AND OPPORTUNITIES
Premiumisation persists
Mass colour cosmetics adapts
The rise of niche brands and digital influence
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2018-2023
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2019-2023
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2020-2023
Table 5 LBN Brand Shares of Eye Make-up: % Value 2020-2023
Table 6 LBN Brand Shares of Facial Make-up: % Value 2020-2023
Table 7 LBN Brand Shares of Lip Products: % Value 2020-2023
Table 8 LBN Brand Shares of Nail Products: % Value 2020-2023
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2020-2023
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2023-2028
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN SWEDEN
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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