Colour Cosmetics in Brazil

Colour Cosmetics in Brazil


Sales of colour cosmetics rebounded in current value terms in 2022, experiencing growth after three consecutive years of decline, driven by the return to socialisation, the lifting of mask mandates, and the full resumption of in-person activities. Although eye, lip, and facial make-up showed double-digit current value growth, levels of sales had yet to reach pre-pandemic levels. This outcome can partly be attributed to the preferences of Brazilian consumers themselves. In 2022, there was an impr...

Euromonitor International's Colour Cosmetics in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Colour Cosmetics in Brazil
Euromonitor International
July 2023
List Of Contents And Tables
COLOUR COSMETICS IN BRAZIL
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales of colour cosmetics once again on the rise due to the return of socialisation, driven by budget-friendly options
Search for cost-effectiveness breaks the barrier between categories and enhances the synergy of colour cosmetics with skin care and sun care
Direct selling loses momentum in the face of new sales formats
PROSPECTS AND OPPORTUNITIES
The forecast period indicates a promising future for colour cosmetics, primarily driven by a focus on skin health and convenience
Beauty trends will continue to be influenced by the presence and activities of celebrities and influencers
Opportunities and challenges through e-commerce in the coming years
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 5 LBN Brand Shares of Eye Make-up: % Value 2019-2022
Table 6 LBN Brand Shares of Facial Make-up: % Value 2019-2022
Table 7 LBN Brand Shares of Lip Products: % Value 2019-2022
Table 8 LBN Brand Shares of Nail Products: % Value 2019-2022
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN BRAZIL
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings