Colour Cosmetics in the US

Colour Cosmetics in the US


Completing the final leg of its recovery, colour cosmetics surpassed 2019 current value sales levels in 2022. The clear winner of 2022 was lip products, finally able to recover from the negative impact of mask wearing. The momentum behind lip products was likely bolstered by consumers wanting to refresh their lip inventory after years of limited use, innovative new launches, as well as online tutorials and video reviews encouraging self-expression. On beauty, TikTok comments can be seen asking “...

Euromonitor International's Colour Cosmetics in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Colour Cosmetics in the US
Euromonitor International
May 2023
List Of Contents And Tables
COLOUR COSMETICS IN THE US
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales of colour cosmetics recover to pre-pandemic levels in 2022, driven by lip products
Players must adapt to and innovate in line with consumers’ low-maintenance approach to make-up
Consumer focus on maintaining skin health encourages more skinified launches
PROSPECTS AND OPPORTUNITIES
Expectation of value-driven consumer behaviour will likely lead to a focus on skin-first and multifunctional products in the forecast period
Celebrities and influencers will continue to impact US beauty trends
Experimentation with digital platforms to continue as players look for new ways to engage with their consumers
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 5 LBN Brand Shares of Eye Make-up: % Value 2019-2022
Table 6 LBN Brand Shares of Facial Make-up: % Value 2019-2022
Table 7 LBN Brand Shares of Lip Products: % Value 2019-2022
Table 8 LBN Brand Shares of Nail Products: % Value 2019-2022
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN THE US
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

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