Overall wearable electronics in China is expected to see another year of low retail volume decline in 2024. Factors contributing to the decline in wearable electronics in 2024 include rising unit prices across categories, and the lengthening replacement cycle. Meanwhile, the problems in the Chinese economy are further hampering sales, with some consumers reluctant to purchase new wearable electronics, especially as they are becoming more expensive.
Euromonitor International's Wearable Electronics in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wearable Electronics market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wearable Electronics in China
Euromonitor International
July 2024
List Of Contents And Tables
WEARABLE ELECTRONICS IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Negligible decline for wearable electronics due to cautious consumers and decline of activity wearables
Health tracking features remain the focus of consumers
Top players hold steady in smart wearables
PROSPECTS AND OPPORTUNITIES
Activity wearables knocked out of the competition by smart wearables
Rising retail prices and the premiumisation of wearable electronics
Redefinition of wearable electronics by AI
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2019-2024
Table 2 Sales of Wearable Electronics by Category: Value 2019-2024
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2020-2024