Sports drinks in China saw significant off-trade volume and current value growth in 2021 and 2022, and growth continued in 2023, although at slower rates. This dynamism was due to comprehensive consumer education on the hydration benefits of electrolytes, which are usually found in sports drinks. Because drinks with electrolytes in the right proportion (including sports drinks) are ideal for the human body, they can be quickly absorbed, helping the body to replenish nutrients during exercise, fe...
Euromonitor International's Sports Drinks in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sports Drinks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sports Drinks in China
Euromonitor International
May 2024
List Of Contents And Tables
SPORTS DRINKS IN CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Growth in sports drinks is sustained in 2023, even after robust growth in previous years
Alienergy paves the way for reduced sugar sports drinks in China
Consumer education on consumption occasions drives growth
PROSPECTS AND OPPORTUNITIES
Reduced sugar sports drinks likely to drive growth for sports drinks
Electrolytes will continue to be a key value proposition for manufacturers, with more players entering the category
Move towards retail e-commerce expected
CATEGORY DATA
Table 1 Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 2 Off-trade Sales of Sports Drinks: Value 2018-2023