In the past, luxury brands often imported their marketing strategies directly from their European headquarters to the United Arab Emirates. However, the pandemic underscored the significance of localising marketing efforts, as the consumer base played a pivotal role in sustaining the luxury industry. In 2023, many luxury brands developed marketing campaigns that focused on Ramadan, the holy month in Islam, known for gift-giving, especially to children. Ramadan 2023, following the lifting of COVI...
Euromonitor International's Childrenswear in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Childrenswear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Childrenswear in the United Arab Emirates
Euromonitor International
November 2023
List Of Contents And Tables
CHILDRENSWEAR IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Luxury childrenswear embraces the “Ramadan Rush”
Growing trend towards sustainability, especially among younger parents
Landmark Group retains convincing leadership of childrenswear
PROSPECTS AND OPPORTUNITIES
Omnichannel approach will remain important for sales of childrenswear
Category set to thrive despite declining birth rates
“Mini-me” trend likely to gain further momentum
CATEGORY DATA
Table 1 Sales of Childrenswear by Category: Volume 2018-2023
Table 2 Sales of Childrenswear by Category: Value 2018-2023
Table 3 Sales of Childrenswear by Category: % Volume Growth 2018-2023
Table 4 Sales of Childrenswear by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Childrenswear: % Value 2019-2023
Table 6 LBN Brand Shares of Childrenswear: % Value 2020-2023
Table 7 Forecast Sales of Childrenswear by Category: Volume 2023-2028
Table 8 Forecast Sales of Childrenswear by Category: Value 2023-2028
Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2023-2028
Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN THE UNITED ARAB EMIRATES
EXECUTIVE SUMMARY
Apparel and footwear in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 11 Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 12 Sales of Apparel and Footwear by Category: Value 2018-2023
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
Table 17 Distribution of Apparel and Footwear by Format: % Value 2018-2023
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2023
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028