Childrenswear in Portugal

Childrenswear in Portugal

Childrenswear tends to perform better in Portugal during economic downturns, as parents try to minimise the impact on children. However, childrenswear volume and value sales declined in 2024, with all categories suffering. Competition has intensified with brands using promotions, point of sale discounts, and social media to attract consumers with often unique strategies. The slowdown in childrenswear can also be directly related to the rising success of the second-hand market, which is particula...

Euromonitor International's Childrenswear in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.