Childrenswear in Hong Kong, China


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Childrenswear in Hong Kong, China

The fifth wave of COVID-19 and the increasing number of families emigrating impacted childrenswear in Hong Kong, with the category seeing a decline just slightly slower than overall apparel. Historically, apparel for children saw higher growth than apparel for babies in brands’ childrenswear sales mix. However, there was the opposite trend for many players in 2022, with baby and toddler wear seeing a better performance in this year. Despite the sluggish birth rate in Hong Kong, which was a major...

Euromonitor International's Childrenswear in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Childrenswear in Hong Kong, China
Euromonitor International
January 2023
List Of Contents And Tables
CHILDRENSWEAR IN HONG KONG, CHINA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Baby and toddler wear suffers less than boys’ and girls’ apparel
Family collections continue to gain traction, especially amongst local young parents
Shift to e-commerce calls for an omnichannel approach, with social media selling gaining traction amongst parents
PROSPECTS AND OPPORTUNITIES
Childrenswear to recover to pre-pandemic levels with return of tourist consumption and further integration into Greater Bay area
Local consumers’ desire for value for money indicates social media selling and the resale market may pose a risk to growth momentum
Sustainably-produced childrenswear will struggle to gain traction due to generally higher price points
CATEGORY DATA
Table 1 Sales of Childrenswear by Category: Volume 2017-2022
Table 2 Sales of Childrenswear by Category: Value 2017-2022
Table 3 Sales of Childrenswear by Category: % Volume Growth 2017-2022
Table 4 Sales of Childrenswear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Childrenswear: % Value 2018-2022
Table 6 LBN Brand Shares of Childrenswear: % Value 2019-2022
Table 7 Forecast Sales of Childrenswear by Category: Volume 2022-2027
Table 8 Forecast Sales of Childrenswear by Category: Value 2022-2027
Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2022-2027
Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2022-2027
APPAREL AND FOOTWEAR IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Apparel and footwear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 11 Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 12 Sales of Apparel and Footwear by Category: Value 2017-2022
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
Table 17 Distribution of Apparel and Footwear by Format: % Value 2017-2022
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2022
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

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