Cat Food in India

Cat Food in India


Traditionally, cats were not popular as pets in India, with a typically poor image, and unfavourable qualities associated with them. However, there has been a change in the perception of cats, along with the growing influence of digital media. According to Euromonitor’s Economies and Consumers data, the internet penetration rate in India was 87% in 2023, which was a significant increase from 51% in 2019. Gen Z and millennials, who spend a considerable amount of time on social media and OTT platf...

Euromonitor International's Cat Food in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Cat Food in India
Euromonitor International
July 2023
List Of Contents And Tables
CAT FOOD IN INDIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Influx of OTT shows and social media campaigns debunk stereotype of cats
Mars paves the way for the growth of premium wet cat food
Launches by Nestlé India in cat food intensify the competition
PROSPECTS AND OPPORTUNITIES
Diversifying product portfolios will drive growth for cat food
Digital campaigns and guidance from major brands set to drive growth of cat food
Brands will partner with veterinarians to help them onboard first time cat owners
CATEGORY INDICATORS
Table 1 Cat Owning Households: % Analysis 2018-2023
Table 2 Cat Population 2018-2023
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
Summary 1 Cat Food by Price Band 2023
Table 4 Sales of Cat Food by Category: Volume 2018-2023
Table 5 Sales of Cat Food by Category: Value 2018-2023
Table 6 Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 7 Sales of Cat Food by Category: % Value Growth 2018-2023
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2018-2023
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2018-2023
Table 10 NBO Company Shares of Cat Food: % Value 2018-2022
Table 11 LBN Brand Shares of Cat Food: % Value 2019-2022
Table 12 Distribution of Cat Food by Format: % Value 2018-2023
Table 13 Forecast Sales of Cat Food by Category: Volume 2023-2028
Table 14 Forecast Sales of Cat Food by Category: Value 2023-2028
Table 15 Forecast Sales of Cat Food by Category: % Volume Growth 2023-2028
Table 16 Forecast Sales of Cat Food by Category: % Value Growth 2023-2028
PET CARE IN INDIA
EXECUTIVE SUMMARY
Pet care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 17 Pet Populations 2018-2023
MARKET DATA
Table 18 Sales of Pet Food by Category: Volume 2018-2023
Table 19 Sales of Pet Care by Category: Value 2018-2023
Table 20 Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 21 Sales of Pet Care by Category: % Value Growth 2018-2023
Table 22 NBO Company Shares of Pet Food: % Value 2018-2022
Table 23 LBN Brand Shares of Pet Food: % Value 2019-2022
Table 24 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
Table 25 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
Table 26 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
Table 27 Distribution of Pet Care by Format: % Value 2018-2023
Table 28 Distribution of Pet Care by Format and Category: % Value 2023
Table 29 Distribution of Dog and Cat Food by Format: % Value 2018-2023
Table 30 Distribution of Dog and Cat Food by Format and Category: % Value 2023
Table 31 Forecast Sales of Pet Food by Category: Volume 2023-2028
Table 32 Forecast Sales of Pet Care by Category: Value 2023-2028
Table 33 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
Table 34 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 2 Research Sources

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