Following the economic challenges of the previous year, the carbonates market in the Philippines is poised for accelerated volume growth in 2024. The intense competition between Coca-Cola Beverages Philippines Inc. and Pepsi-Cola Products Philippines Inc. has benefitted consumers, with both players employing a combination of above-the-line and below-the-line marketing strategies to engage their audiences. Pepsi, for example, held the Pepsi Pulse event at Almendras Gym in Davao, supporting local...
Euromonitor International's Carbonates in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Carbonates market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Carbonates in the Philippines
Euromonitor International
November 2024
List Of Contents And Tables
CARBONATES IN THE PHILIPPINES
KEY DATA FINDINGS
2024 DEVELOPMENTS
Carbonates enjoy accelerated growth in 2024
Increase in demand for reduced sugar carbonates
Incumbent players invest in cross-industry product innovation
PROSPECTS AND OPPORTUNITIES
Coca-Cola ramps up its investment, driving continued growth
Continued focus on health and wellness
Growing demand for convenient packaging, while roll-out of PET bottles is anticipated to accelerate
CATEGORY DATA
Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2019-2024
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2019-2024
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2019-2024
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2019-2024
Table 5 Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 6 Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024
Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2020-2024