While off-trade volume sales of carbonates in Germany continue to decline, the reduced sugar segment, for both cola and non-cola carbonates, is more resilient in 2024, responding to rising health-consciousness among consumers. While demand for regular carbonates continues to wane through off-trade, volume sales of reduced sugar options remain above pre-pandemic levels, with this trend set to persist in the coming years. Although many Germans still enjoy regular beverages, their consumption frequ...
Euromonitor International's Carbonates in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Carbonates market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Carbonates in Germany
Euromonitor International
December 2024
List Of Contents And Tables
CARBONATES IN GERMANY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sugar reduction as a key demand driver of carbonates
On-trade recovery despite economic pressures
Mixers remains popular due to aperitif trends
PROSPECTS AND OPPORTUNITIES
Competition across soft drinks to intensify and place pressure on carbonates
Health awareness set to shape the future
Brands must align with consumer values
CATEGORY DATA
Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2019-2024
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2019-2024
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2019-2024
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2019-2024
Table 5 Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 6 Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024
Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2020-2024