Despite slower retail unit price growth compared to previous years, retail volume growth of breakfast cereals in Indonesia remained stable in 2024, rather than showing significant improvement. This is partly due to the limited reach of breakfast cereals beyond more affluent consumers, who tend to be less sensitive to price fluctuations. For these consumers, breakfast cereals are often viewed as a convenient, nutritious, and modern breakfast option that aligns with their lifestyles. However, for...
Euromonitor International's Breakfast Cereals in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2029, clearly indicating how the market is expected to change.
Product coverage: Hot Cereals, RTE Cereals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Breakfast Cereals market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Breakfast Cereals in Indonesia
Euromonitor International
January 2025
List Of Contents And Tables
BREAKFAST CEREALS IN INDONESIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Breakfast cereals see stable growth, with sales largely restricted to affluent consumers
Muesli and granola continue leading growth within breakfast cereals, while hot cereals gain traction
Simba Choco Chips outpaces Koco Krunch in terms of retail value growth due to affordability and local appeal
PROSPECTS AND OPPORTUNITIES
Rising demand for breakfast cereals amid shifting consumer lifestyles
Manufacturers have opportunity to align breakfast cereals with traditional Indonesian preferences
Muesli and granola will benefit from wider availability through online and offline distribution channels, alongside marketing investment
CATEGORY DATA
Table 1 Sales of Breakfast Cereals by Category: Volume 2019-2024
Table 2 Sales of Breakfast Cereals by Category: Value 2019-2024
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2019-2024
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2020-2024
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2021-2024
Table 7 Distribution of Breakfast Cereals by Format: % Value 2019-2024
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2024-2029
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2024-2029
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2024-2029
STAPLE FOODS IN INDONESIA
EXECUTIVE SUMMARY
Staple foods in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 12 Sales of Staple Foods by Category: Volume 2019-2024
Table 13 Sales of Staple Foods by Category: Value 2019-2024
Table 14 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 15 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 17 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 18 Penetration of Private Label by Category: % Value 2019-2024
Table 19 Distribution of Staple Foods by Format: % Value 2019-2024
Table 20 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 21 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 22 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 23 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029