Bottled water is expected to see off-trade volumes increase in Thailand in 2024. With tap water being undrinkable in Thailand, bottled water is cheap and widely available throughout the country. Therefore, the bottled water category is substantial and, moreover, during the COVID-19 pandemic, consumer behaviour shifted from drinking water from shared pitchers in restaurants to preferring bottled water. This shift in behaviour has led to an increase in the number of consumers purchasing bottled wa...
Euromonitor International's Bottled Water in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Thailand
Euromonitor International
November 2024
List Of Contents And Tables
BOTTLED WATER IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Bottled water category grows post-COVID-19 but faces saturation and concerns about plastic waste
Vitamin water slows as new beverage trends emerge and challenge growth
Health consciousness shifts demand from bottled water to water purifiers
PROSPECTS AND OPPORTUNITIES
Bottled water brands apply innovative labels and pricing to attract consumers
New local herb-infused drink offers opportunity in functional segment
Natural mineral water to grow with unique branding and new entrants
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 2 Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2020-2024