The total volume growth expected in bottled water in 2023 is being driven by on-the-go hydration and at-home hydration occasions. For on-the-go consumption occasions, impulse purchases make up a large proportion of sales of bottled water, as public tap water fountains are not widely available in Singapore, except at selected sports facilities or major tourist spots. Bottled water competes with other bottled beverages such as carbonates, RTD tea, or juice for impulse purchase occasions. Impulse p...
Euromonitor International's Bottled Water in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Singapore
Euromonitor International
December 2023
List Of Contents And Tables
BOTTLED WATER IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Bottled water benefits from on-the-go hydration occasions and tourist influx
Functional bottled water targeted towards consumer need states
Premium bottled water unlikely to gain traction with local consumers amidst general economic uncertainty
PROSPECTS AND OPPORTUNITIES
Narrowing of the distinction between carbonates and sparkling flavoured bottled water
Sustainability initiatives are incorporated into marketing communications to align with a broader brand positioning
Natural ingredients and clean label movement to narrow the distinction between sparkling flavoured bottled water and juice drinks
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 2 Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023