Bottled water is set to maintain off-trade volume and current value growth in 2023. In Japan, where tap water is drinkable, the culture of purchasing bottled water for home use was for a long time uncommon. However, the Great East Japan Earthquake of 2011 changed this perception, as people feared the risk of radioactive substances entering the tap water in the wake of the accident at the nuclear power plant. Even after fears settled down, this incident taught consumers a lesson that they needed...
Euromonitor International's Bottled Water in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Japan
Euromonitor International
November 2023
List Of Contents And Tables
BOTTLED WATER IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Bottled water has become pervasive in consumers’ daily lives
Manufacturers develop easy to recycle PET bottles
Despite growth, brand shakeout continues
PROSPECTS AND OPPORTUNITIES
Further growth expected, with an increasing consumer base and demand for stockpiling
Manufacturers continue to invest in expanding production capacity
Bottled water will continue to face competition from water servers and water purifiers
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 2 Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023