In Japan, where the tap water is safe to drink, the practice of purchasing bottled water for home use was historically uncommon. However, the Great East Japan Earthquake in 2011 shifted this mindset, as concerns arose about the potential contamination of tap water with radioactive substances following the nuclear power plant accident. Even after fears subsided, this incident taught consumers the importance of having a stockpile of bottled water for emergencies. The trend of stockpiling was furth...
Euromonitor International's Bottled Water in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Japan
Euromonitor International
December 2024
List Of Contents And Tables
BOTTLED WATER IN JAPAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Prices rise, but demand for bottled water remains high
The carbonated/sparkling water trend starts to cool down
Suntory leads bottled water, but some consumers turn to private label
PROSPECTS AND OPPORTUNITIES
Demand for bottled water demand will remain high in Japan amidst earthquake fears and pandemic lessons
Suntory launches home water purification products
Rise in products fortified with dietary fibre
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 2 Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2020-2024