Bottled water in Germany is facing mounting challenges surrounding sustainability. Local consumers, increasingly prioritising eco-conscious choices, question the necessity of bottled water in a country renowned for its exceptionally high tap water quality. German tap water not only complies with but often surpasses international standards, making bottled options seem less justifiable. Both the Federal Government and the EU have taken measures to promote tap water usage, aiming to reduce the envi...
Euromonitor International's Bottled Water in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Germany
Euromonitor International
December 2024
List Of Contents And Tables
BOTTLED WATER IN GERMANY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Price-sensitive consumers increasingly choose tap water over bottled format
Cost pressures and changing consumer preferences
Building trust through sustainability efforts
PROSPECTS AND OPPORTUNITIES
On-trade channel and bottled water in a warming climate
Functional bottled water: A growing and competitive niche
Private label is evolving into trusted alternative to brands
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 2 Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2020-2024