Bottled water off-trade volume sales grew in 2023 thanks to increasingly health conscious Danish consumers looking for healthier drink options. While non-flavoured sparking and still bottled water sales only saw moderate volume growth, flavoured and functional bottled water saw sales rise at a faster pace. Growth came despite the downward pressure on demand resulting from the economic uncertainty prevailing at the end of the review period, which saw some consumers shift to tap water, which is of...
Euromonitor International's Bottled Water in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Denmark
Euromonitor International
December 2023
List Of Contents And Tables
BOTTLED WATER IN DENMARK
KEY DATA FINDINGS
2023 DEVELOPMENTS
Flavoured and functional bottled water lead growth
New product developments boost functional bottled water sales
Sparkling flavoured bottled water buoyed by product innovation
PROSPECTS AND OPPORTUNITIES
Health trend has positive impact, while eco-consciousness works in the other direction
Continued growth expected in functional bottled water
Flavoured bottled water to attract consumers looking for alternatives to carbonates
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 2 Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023